Project Profile:
Sarah Adina Smith's "Midnight Swim"
Going From Faux Documentary to Cinematic Thriller With Blackmagic Cameras and DaVinci Resolve
Sarah Adina Smith's
For any filmmaker, switching genres between movies is always a tough task. But Sarah Adina Smith decided to switch between genres three times in the same film. "Midnight Swim" takes viewers from a faux documentary to a surreal thriller and then to a sweeping cinematic feature, all in the space of a single film. Read More

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Project Profile:
Parachute Creates a Legendary Ballgame in an Empty Stadium for Chrysler with Blackmagic Fusion Studio
Parachute Creates a Legendary Ballgame in an Empty Stadium for Chrysler with Blackmagic Fusion Studio
When Miguel Cabrera swings the bat, there's usually a stadium full of screaming fans around him. However, for Chrysler's "Miggy at the Bat" commercial, the stands were empty. The commercial celebrating the 2015 Chrysler 200 centered on Cabrera in an updated "Casey at the Bat" tale and featured the legendary showdown between batter and pitcher. In reality, Cabrera and the pitcher were worlds apart, in Detroit and Los Angeles, surrounded by green screens and needed NYC's Parachute to create the scenery and game around the players. The Parachute team, led by founder Sam O'Hare, created the spot by building a stadium and providing the setting for the infamous strike out (and later, added comeback.) Using different software for various components to build the stadium, Parachute relied on Blackmagic Design's advanced visual effects (VFX) and motion graphics solution, Fusion Studio, to bring everything together. Read More
Project Profile:
No Deadline Too Close, No Grade Too Much: Atlanta's Bed Head Media and DaVinci Resolve
No Deadline Too Close, No Grade Too Much: Atlanta's Bed Head Media and DaVinci Resolve
Phil Stevens and his colleagues at Bed Head Media are some of the hardest working media professionals in Atlanta. You have to be when you handle everything from commercial cinematography, short films, live event coverage, motion graphics, documentaries, corporate videography and a variety of church testimonial and website videos. Their work includes commercials for huge brands such as Home Depot and AutoZone, as well as award winning short films and documentaries. Read More
Project Profile:
Red Flight Pictures Capture Poetry in Motion with Blackmagic Design Cameras and DaVinci Resolve
Red Flight Pictures Capture Poetry in Motion with Blackmagic Design Cameras and DaVinci Resolve
Poetry in motion has a different meaning when it comes to Red Flight Pictures. The independent film production company recently teamed up with poet Tyler Knott Gregson to translate his poetry into a short film. Lead by Kyle Thompson, executive producer, the Red Flight Pictures team wanted to provide a visual format for Gregson's poems to support some of the poet's charity work. Red Flight Pictures interpreted Gregson's poem to tell the story of a young girl in a coma who's trying to escape her own state of mind. Isolated from others' help, she must be her own savior. Yet to do that she has call up her courageousness and ferocity, and let go of self doubt. To best capture the poem's sentiment and visually depict the internal struggle and solitude, Red Flight Pictures turned to the Blackmagic Cinema Camera and Blackmagic Pocket Cinema Camera. Read More
Feature:
Drones and the Future of Filmmaking
Drones and the Future of Filmmaking
America's Federal Aviation Administration (FAA) first allowed film and television production companies to film footage with drones in 2014. Prior to the FAA providing this authorisation, American filmmakers had to travel to Europe, Canada, or elsewhere to fulfil their drone filming requirements. Since 2014, the FAA has approved the use of drones for more than 200 companies and individuals. The decision to allow drones to be used for filmmaking purposes in the Unites States is great news for the movie and television industry for a number of reasons. Read More
Project Profile:
To Be Funny: 100 Years of Buster Keaton
To Be Funny: 100 Years of Buster Keaton
Buster Keaton is a film legend. April 2017 marks 100 years since he first stepped onto the silver screen, His comedy and physical stunts still stun audiences, leaving them wondering just how in the world he did them. In the film "To Be Funny," New York based production company +Merge Creative Media delves into Buster Keaton's legacy and finds out why the film master still has a fanatical following in 2015. To do this, cinematographers Gavin Rosenberg and Chad Gardella have been relying on Blackmagic Design's Pocket Cinema Cameras for principal photography and have been grading the film in DaVinci Resolve Studio. Read More
Case Study:
Unique Digital Signage Video Wall Strip Wraps Around Retail Store
Unique Digital Signage Video Wall Strip Wraps Around Retail Store
Telecom company Sure International knew just who to call to add high-impact digital signage to its St. Helier, Jersey location. Seeking to modernise the store, Sure contracted integrators Image Technique, who, collaborating with design partner Acquire Digital, in turn delivered a high-quality digital signage installation powered in part by the six-output, single-slot Matrox C680 graphics card. Emphasizing customer interactivity, the installation as a whole has resonated positively with customers. Read More
Featured News:
ASSIMILATE's SCRATCH 8.4 Sets the Pace for Advanced Real-time Features, Workflow, & Ecosystem at a Price Everyone Can Afford
ASSIMILATE's SCRATCH 8.4 Sets the Pace for Advanced Real-time Features, Workflow, & Ecosystem at a Price Everyone Can Afford
ASSIMILATE today announced its new SCRATCH 8.4, the latest version of its advanced, real-time post-production tools and workflow. "Leading the industry in offering the latest advancements in digital cinema technology is the cornerstone of what we do. Assimilate is all about developing real-time tools and a workflow that DITs, post-production artists and all filmmakers need to be creative, productive, and competitive," said Jeff Edson, CEO at Assimilate. "With SCRATCH 8.4, users get an abundance of advanced features that enable them to excel at what they do, and at a price everyone can afford. And with a host of SCRATCH industry partners, they can build an extensive and integrated SCRATCH ecosystem that gives an even greater boost to their productivity." Read More
iPi Motion Capture brings history to life
History buffs who have wondered about witnessing great moments in time are one step closer thanks to Toronto-based mobile content developer AWE , t Read More
 
iOgrapher before Holidays
It's this time of year that we usually start to think about what to get each other for a holiday gift. This year, with all of the different siz Read More
 
Trapcode Suite 13 Powerhouse includes new Trapcod...
Out now: Trapcode Suite 13, an upgrade to the industrys most essential tools for creating motion graphics and visual effects in Adobe After Effects. Read More
 
Autodesk Subscriptions & Mac OS
This is great news for the ebb and flow of work that moves through a studio. Autodesk is offering subscription models for Flame software. Moreover Read More
 
El Capitan if you dare... Digital Anarchy updates
Digital Anarchy has updated their plugins for the intrepid who have decided to upgrade to El Capitan in production. (yecch) Check out the DIGITAL Read More
 


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