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iovation Named a Strong Performer in Risk-Based Authentication Report

ReputationManager 360 Solution Recognized by Independent Research Firm (March 09, 2012)

PORTLAND, OR -- (Marketwire) -- 03/09/12 -- iovation, the Device Reputation Authority™ protecting online businesses from fraud and abuse, announced that Forrester Research, Inc., one of the world's most respected independent research firms, has named iovation a "strong performer" in its report evaluating risk-based authentication providers; "The Forrester Wave™: Risk-Based Authentication, Q1 2012."

"iovation provides an association network and has a great network of fraud integrations," writes Forrester's Andras Cser and Eve Maler in the report.

Forrester only evaluated risk-based authentication providers with product revenues more than $2 million, and an install base with credible, named references in financial services, healthcare, insurance, public sector, and retail. It used a combination of four data sources to assess the strengths and weaknesses of each solution:

  • Vendor surveys
  • Product demos
  • Independent, hands-on product testing
  • Customer reference calls

"We believe our inclusion in this report validates iovation's evolution beyond the traditional fraud detection market," said Greg Pierson, CEO and co-founder at iovation. "It is iovation's unique ability to help businesses understand which of their online visitors are trustworthy, through our pioneering leadership in device-based reputation, that has accelerated our growth over the past few years."

iovation was recognized for its ReputationManager 360 solution which combats cyber fraud through actionable intelligence, sharing the latest cyber fraud methods among hundreds of customers and thousands of cyber security experts. This unique iovation capability makes it possible to proactively identify devices that are associated with abuse before bad actors can strike. In addition, iovation helps online sites visualize associations between devices and between individuals, often exposing fraud rings that would otherwise remain hidden. ReputationManager 360 tracks 900 million devices from computers to tablets to mobile phones across a broad range of industries. It has protected more than 7 billion total online transactions to date.

Forrester subscribers can access the entire report and non-clients can pay for the report by going here.

About iovation
iovation protects online businesses and their end users against fraud and abuse through our industry-leading combination of shared device reputation and real-time risk evaluation. 2,000 fraud managers around the globe leverage iovation's database of Internet devices and relationships between them to determine the level of risk associated with any type of online transaction. Retail, financial services, social network, gaming and other companies make real-time queries to iovation's knowledge base of 900 million devices from every country in the world. Every day, iovation stops over 150,000 fraud attempts. For more information, visit

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iovation Inc.
Connie Gougler
Director of Marketing

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