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iTV Supersession to be Held at IBC 2001

"TV Goes Broadband and Interactive" Session Scheduled for September 17 (August 21, 2001)
This special SuperSession entitled TV Goes Broadband and Interactive which will take place Monday September 17th, has attracted the key creative program developers, designers and business leaders from around the globe. They will be in Amsterdam to debate the business and creative challenges that pushing the envelope on Enhanced Television entails. The program is produced and chaired by Ferhan Cook of MediaPlay International who is a leading international consultant on the topic.

Key speakers and moderators lined up to participate in the sessions include, Nick De Martino of American Film Institute who is also chairing this year's first iTV Jury, Michael Blakstad of Workhouse, Simon Cornwell of Two Way TV, David Katz - CBS, Alain Staron - TPS France, Regis St Girons - OpenTV, Paul Mitchell - Microsoft TV, Scott Gronmark and Katharine Everett - BBC, Peter Good - Channel 4, Jett Loe - Flextech, Rob Shepherd - UPC/Chello, Jesper Knudsson -, Jonathan Drori - Scient, Ellis Watson - Celador International, Kevin Newport - Cap Gemini, as well as several leading creators of Enhanced TV including, Jason George, Victoria Real, Frank Alsema, Ijs Fontein, Dale Herigstad - H-Design USA, Nancy Saslow - Pushy Broad, USA, Brendan Courtney - Tyrone Productions Ireland, Bo Kousgaard - Danish Broadcasting Corporation.

The day's sessions are organized to provide both strategic and practical information spanning creative and business topics. The morning sessions will provide the strategic framework for both business and technology directions. They will also cover market information such as the leading iTV platforms, the key technologies changing the way we watch television, and market deployments. The afternoon sessions will be case study oriented and will aim to disseminate practical tips and spark a brainstorming with the audience and the pioneering business and creative figures. Creative issues such as how to build the right level of interactivity to pull the audiences, how to design multiplatform entertainment, as well as business issues on how to make money and how to negotiate rights, will be the topics of discussion.

Producers who are new to Interactive Television are highly recommended to attend the Sunday Producer Briefing on How to Get Started on Interactive TV which is being conducted by Industry experts Michael Blakstad and Martin Jacklin. The Sunday afternoon's Nombre D'Or Nominees Showcase will give a fast-paced overview of the state of the art in Enhanced TV and Multiplatform Entertainment Design. These are sessions not to be missed and they provide a perfect background for the Monday's SuperSession on Interactive Television. To finish the Programme with a bang, IBC is sponsoring a cocktail party after the SuperSession to promote cross-disciplinary networking and to continue the day's conversation topics on a more personal level over a glass of Champagne. An event not to be missed!

IBC 2001 will be held on 14-18 September at the Amsterdam RAI. If your job involves understanding the tools and technologies that are driving the electronic and broadcast media revolution you cannot afford to miss it. IBC 2001 will comprise an Exhibition of 1,000 international companies, a six-stream Conference tackling all of the key issues, and the prestigious Nombre d'Or -- IBC's Production Festival.

REGISTER ONLINE FOR IBC 2001 A range of registration options is available at

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Related Keywords:DTV Professional, Digital Media Net, SuperSession, TV Goes Broadband and Interactive, creative program developers, designers, business leaders, iTV session, IBC 2001

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