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iPublishCentral 4.0 Debuts at BEA 2012, Showcases iPad Access to Institutional Patrons

Latest Version of Digital Publishing Platform to Enhance Ability of Publishers to Increase Institutional Sales of eBooks, Improve Reading Experience for End Users (June 04, 2012)

NEW YORK, NY -- (Marketwire) -- 06/04/12 -- Impelsys, a global leader in providing electronic content delivery solutions, today unveiled the latest version of its award-winning digital publishing software platform at BookExpo America (BEA) 2012 in New York City.

iPublishCentral is a comprehensive platform that allows publishers to warehouse, deliver, distribute, market and sell their eBooks without making significant capital or engineering resource investments on their own. The beta version of iPublishCentral 4.0 includes important enhancements for both publishers, who are seeking to monetize their digital assets by selling eBooks to institutions, and for end users, who are downloading those eBooks onto their preferred devices.

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"The library market is an important and growing segment for publishers, but many publishers have been challenged by the reality that library patrons are increasingly demanding access to eBooks on all of the major mobile devices," said Sameer Shariff, founder and chief executive officer of Impelsys. "With iPublishCentral 4.0, publishers can more aggressively pursue this key market segment with the confidence that they're able to deliver mobile content to library patrons whenever and wherever they want that access."

iPublishCentral 4.0 will help publishers increase their institutional sales in a few key ways. First, the new version enables institutional patrons to access eBooks from their iPads, laptops and desktop computers and read their titles offline, regardless of the authentication mode that is set-up for the institution. Second, the new version includes content protection that enables publishers to control the expiration terms for eBook downloads and define them however they choose, giving them increased flexibility. Third, iPublishCentral 4.0 has a new feature that allows institutions to produce a custom report on how many times a title was opened and downloaded, providing greater visibility into trends.

"The content protection feature in this new version of iPublishCentral provides additional opportunities for eBook publishers to monetize their content and build direct relationships with their customers," said Anil Gopinath, executive vice president of global engineering for Impelsys. "Publishers can offer offline reading of eBooks on iPads and define the duration of access to content based on their business relationships with various institutions and libraries."

The new version of iPublishCentral also includes some important usability enhancements for end users who download eBooks from any of Impelsys' publishing partners worldwide. These improvements are centered around creating a better reading experience while reading PDF versions of eBook titles, both online and offline.

The new iPublishCentral Reader is available now on iTunes and can be used as a generic reader for both ePub and PDF files:

"Based on feedback from our customers, we have also enhanced the look and feel of our online and offline readers to greatly enhance the reading experience," said Gopinath. "We will continue to focus on providing a simple and engaging reading experience as we develop new versions of iPublishCentral."

About Impelsys
Impelsys, a leader in providing electronic content delivery solutions to the global publishing market, helps its clients compete, evolve and grow in an increasingly complex marketplace. Impelsys-powered products such as iPublishCentral™ help publishers increase their revenues by delivering content online quickly and cost effectively. Impelsys' passion for client success has helped it build long-term partnerships with its customers becoming critical in the client's electronic delivery strategy. Leading clients include McGraw-Hill, MIT Press, Elsevier Science, F&W Media, Wolters Kluwer, Thieme Publishers, Benchmark Education, Marshall Cavendish, Houghton Mifflin, American Academy of Pediatrics, Sesame Street, Lerner Education and Hong Kong University Press. Headquartered in New York, Impelsys operates across North America, Europe, Middle East and India. For more information, please visit /

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Daryn Teague
Teague Communications
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