Company News: Page (1) of 1 - 04/28/12 Email this story to a friend. email article Print this page (Article printing at page facebook Mobile App Adds Picture Taking to the Conference and Corporate Event App - Attendees Can Now Create and Share a Candid View of Collective Knowledge Via Photos

  (April 28, 2012)

Washington, DC (PRWEB) April 28, 2012

Mobile apps are becoming more and more the recognized "secret sauce" for significantly increasing the value of the events. Conferences and Tradeshow are all about connecting people to people, and people to information, and the mobile technology from is amplifying the connection power. With the latest addition on the mobile app, an attendee is able to contribute to a photo stream for the physical event, creating a collective photo album. The tagged photos, a candid view of the event, can be then morphed into an event video via the consulting offered by experienced content managers, or directly by event organizers.

Photo taking was voted the most desired feature for the May release of the Conference and Tradeshow mobile app from, and is now included even in the most basic plan for creating a mobile app, true to the Company principle that even the entry tier has all features included.

The Conference Mobile app started with the features that are now deemed basic for all mobile apps: Conference Agenda, Speaker Bio and Agenda materials, Exhibitor booth description and Sponsors content.

In March the Zwoor Event Conference mobile app added integration with social media from within the mobile app, for a "one click" experience to connect people to people, and people to information, via Facebook, Twitter or LinkedIn. This ease of use created significant more connections and engagements, building the overall ROI of the event.

With the April release, the analytics engine provided real time insights on the connections made between attendees, speakers, exhibitors, and with social media channels.

The May release adds picture taking for all mobile users, now able to tag and upload into a collective conference album the candid snapshots taken during the event. prides in being an innovator in the conference and tradeshow mobile apps, building on the strong roots of Corporate Events mobile apps.

Some of the most appreciated features by the event attendees, planners, exhibitors and sponsors introduces over time are:
1. Follow the speaker in Twitter or LinkedIn, or signal their interest on participating on an agenda topic or visiting an exhibitor booth via one click;
2. Tweet to the conference hash tag all from within the mobile app. Native Twitter integration, and pre-filed hash tags makes it easy for attendees to share news on the event;
3. Create a personalized calendar on the mobile app, providing a clear journey for the conference events;
4. Be that an iPad, iPhone, Kindle Fire or an Android tablet or phone, the content is available online or offline. Once the content is synched, all materials are contained on the tablet no connection required, even in an airplane.
5. Real time feedback and rating of the topic included in each agenda item, allowing an attendee to provide instant comments directly from the mobile app.
6. Ability to send an event alert to the mobile app.
7. For the Event planner, the platform generates solid analytics on engagements and connection, and provides a clear platform for proving the business value of the event.
8. For easy content management, all the materials are uploaded either by the Meeting Planner, or by the Speaker or Exhibitor directly, via a simple to use browser interface at

The mobile applications are free to download from the iTunes store, Google Android or Amazon Android Marketplace. The subscription model for a Conference and Tradeshow can be completely free, if ad supported.

Zwoor Event has several security formats, from Conferences and Tradeshows materials intended to be shared publicly, to a Company or department meeting restricted to the company employees, or even a very private Event with highly restricted data, where the materials distribution is tightly controlled and uniquely identified.

With the monthly drumbeat of innovation, continues to lead the industry on the richness of features for mobile apps. Our free demo app for your event, with no commitment to buy shows how confident we are in the value and quality we provide, said Ken Burns, External Relations,

For more sophisticated surveys of the audience, the Zwoor Survey mobile app allows the creation and distribution of surveys, online or offline. The library of templates speeds up the creation of high quality surveys, be that for capturing intent to buy during product demos, or customer satisfaction in a trade show, conference or department meeting. Real time results sharing creates dialog, and increases the relevancy of the conversation.

Both Zwoor Event and Zwoor Survey have free versions available, and are available for the iPhone, iTouch, iPad and the Android devices. For more information, visit

About was founded on a simple, powerful idea: people should be able to have the information needed at their fingertips, and provide feedback where it matters when they are in the meeting or in the product presentation, with their mobile devices. We want to reinvent what businesses and individuals can do through the mobile platform, made for a new kind of worker, a new kind of workplace and a new kind of interactions.

Learn more about, how were changing the way people consume information, interact, provide feedback and communicate and how you can be a part of it.

Zwoor Event - Conferences, Trade shows and Corporate events Go Mobile in just a few clicks. The attendees carry an iPhone, an iPad or an Android smartphone, and they now expect the agenda, the meeting materials, maps, exhibitors and alerts right at their fingertips. The mobile app is also used by Conference, Tradeshow or Corporate Meeting organizers.

Our native Zwoor Event apps do not require connectivity all the time, and we know that some of the conference or trade show venues are not built with connectivity in mind. We allow participants to store the data on the mobile device, and synch when connected.

Zwoor Survey is a friendly, robust and cost effective survey platform that enables event planners to gather real insight from the event participants. Be that in a large,10,000 people keynote event with no connectivity, or in a small presentation, the mobile app can handle both.

Zwoor Survey is a native application (vs. a web app), that allows timed surveys, answers to a challenge quiz for a prize, or just a simple multiple choice survey. Not dependent on the connectivity in the venue we know that some of the spots are without cellular or wifi coverage.

Idea Challenge platform helps event managers to create and run Innovation Challenges, and focus participants on solving the wicked problems the organization encounters.

The result is an engaged audience before, during and after the event.

By incorporating powerful algorithms, tagging, recognition and engagement, the application allows all participants to enter the challenge, follow others, submit and rank ideas.
The Innovation Challenge provides a new paradigm for connecting your Event for innovation and insight discovery. Using the power of social media technology and the power of individual innovation, our platform allows you to tap into the collective intelligence of an organization and transform it into actionable, focused innovation. Truly 1+1+1 equals 10.

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