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ZSL's CLM Mechanix, Closed Loop Marketing Solution Now Available on the iPad2

  (April 06, 2011)

Edison, NJ (Vocus/PRWEB) April 06, 2011

CLM Mechanix, a closed loop marketing tool used to automate the production and distribution of unique one to one messaging to key target audiences, today announces the integration with Apple iPad2. The CLM Mechanix iPad Application lets customers leverage the recent deployment and utility of the iPad2 providing complete access to mobile enabled user functionality provided by the big 9.7'' touch-screen and excellent battery life of Apples device.

ZSL is proud to announce that CLM Mechanix is now available on the Apple iPad2. Through these mobile devices, users gain near Real-Time connectivity to analytics and when this data is adequately translated to information in market materials, it can truly help marketing go local. Users of CLM Mechanix quickly learn the power of the EZ-button. With a few simple quick selections, users have set-up and execute the EX-button and thereby build instant cross-media variable-data market campaigns to your key targets or customers.

Commenting on CLM Mechanix's availability on the Apple iPad2, Timothy Paeschke, CLM Mechanixs Senior Director for Enterprise Solutions stated:

We created CLM Mechanix to make data actionable. Weve taken existing market research data, and combined it with a powerful digital delivery storefront and by choosing certain magic metrics to target the most appropriate individuals with the most appropriate messages. CLM Mechanix manages the processes involved in creating a fully cross-media campaign experience, enabling your marketing materials with unique personalization and custom messaging that is personally relevant and up-to-date. CLM Mechanix can provide the information that key targets ask for and require.

CLM Mechanix is truly a mobile marketing solution also available on iPhone, Blackberry and Android platforms. CLM Mechanix is a next-generation of automated Closed Loop Marketing tool available to all businesses, and used particularly well in Pharmaceuticals, Healthcare and Life Sciences.

CLM Mechanix provides cross media communication through delivery of messages across all channels including Email, Personal URL web-landing pages, Direct Mail, all incorporated in your field representatives call cycles for personal delivery. PURL's (Personal URL) will empower the sales representatives to have one custom portal for each doctor. Sales Collateral, presentations and Demo Videos can be stored for easy access.

"This is a truly a remarkable moment for ZSL Inc. Today with the help of our team, ZSL Pharma is well poised to leverage the opportunities being created within the Pharmaceutical Industry, especially as it involves our expertise in automation of business processes, providing our clients efficiencies with their current tools and new stand-alone solutions based on their needs and configurations. We are truly excited at the launch of our new Closed Loop Marketing Mechanix web-based tool and for our dedicated web-site. CLM Mechanix provides additional growth and expansion within the American markets and facilitates our further penetration in new markets within Canada, South America, Europe and Asia", as stated Sudarshan Venkatram, Chairman and CEO of ZSL Inc.

For more information, please contact Tim Paeschke at (732) 379-3954 or visit our new website at

About CLM Mechanix

Closed Loop Marketing Mechanix delivers data-driven personalized communications to your targets, based on prescribing history, plan association, physician specialty, or any other recorded/tracked interaction. Campaigns can be executed with or without sales team support and done with messaging at the local level in any combination of communication formats including Direct Mail and Print, email, personal web-landing pages or PURLs and now through Mobile Devices. Website:

About ZSL
Closed Loop Marketing Mechanix is brought to you by ZSL, Inc, a global provider of software and technology services. The company is headquartered in Edison, NJ, and currently employs more than 3500 IT and Business professionals worldwide. Additional offices include: U.K., Canada, France, Singapore, Malaysia, Dubai, and India.


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