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Yammer Makes SAP Social

Expands Platform by Integrating With SAP and Five New Partners (February 23, 2012)

SAN FRANCISCO, CA -- (Marketwire) -- 02/23/12 -- Yammer, Inc., the leading provider of enterprise social networks, today announced an integration with the SAP ERP Central Component which enables updates from SAP's software to appear as activity stories in Yammer's Ticker. SAP customers who have installed the Yammer SAP Connector will see updates from all business suite applications including HR, ERP and CRM.

The Connector was built in partnership with Freeborders, a leading provider of information technology services to large and medium-sized businesses. Freeborders is a certified SAP developer with deep expertise in SAP integration.

How It Works
The Yammer SAP Connector is a plug-in installed on the customer's SAP instance by Freeborders on-premise. The Connector adds the capability for users to follow data objects in SAP so when changes to those objects occur, an activity story describing the event will appear in Yammer's Ticker. The activity story links back to the original record in SAP, enabling users to take further action.

For example, upon seeing an SAP-generated activity story surfaced in Yammer's Ticker, a sales rep may discover that a customer billing transaction failed. To follow up, the rep can simply click on the activity story inside of Yammer, which will then open the ERP record directly in a separate tab.

"The integrations we announced today are a continuation of our strategy to be the social layer on top of all systems of record companies rely on, improving collaboration and decision-making around critical business activity," said David Sacks, CEO, Yammer. "In particular, the Yammer SAP Connector increases the value of Yammer for many of our large enterprise customers who use SAP daily to manage business processes."

Additional Integration Partners
Yammer also today announced five new integration partners. Adding to the quickly growing roster of organizations that utilize Yammer's open API, the following companies now integrate with Yammer:

  • GageIn -- The business content aggregation platform posts articles directly to Yammer in addition to publishing stories about key topics and forum activity into the Ticker.
  • Kindling -- The ideation company publishes new ideas, votes, comments and other updates in the Ticker, building awareness and engagement for innovation campaigns.
  • Moreover Technologies -- The media monitoring platform utilizes Yammer Embed, adding a conversation layer to the media intelligence service.
  • Planview -- The portfolio and program (PPM) management solution, Planview Enterprise, employs Yammer Connect and Yammer Embed for publishing PPM stories in Ticker as they are happening.
  • Sparqlight -- The cloud-based workflow management platform utilizes Yammer Connect to seamlessly authenticate users and publishes workflow task stories in Ticker.

The Yammer Platform
The Yammer platform allows developers to easily build or customize applications using Yammer's open APIs. There are three different ways to integrate with Yammer to create deeply social experiences:

  • The Login Button allows users to log in to third-party sites using their Yammer credentials
  • Yammer Embed enables any Yammer feed to be delivered into existing business applications
  • Ticker publishes real-time activity stories from third-party business applications in a scrolling side module

Yammer also integrates with Badgeville, Box, Expensify, Microsoft SharePoint 2010, NetSuite,, Spigit, TripIt and Zendesk.

New integrations will be available by March 31. Customers interested in the Yammer SAP Connector should contact their Yammer representative or call 888-926-7377.

Comments on the News
"The reality is that many organizations today are using aging enterprise systems with a less than satisfactory user experience. Adapting these legacy systems to the rapid pace of innovation and change is a significant challenge. By providing a social engagement layer that aggregates content from both cloud and on-premises systems, Yammer wants to help organizations unlock content that lives in legacy systems and make it more accessible and engaging for employees and mobile workers." - Michael Fauscette, GVP, Software Business Solutions, IDC.

"Capturing and socializing ideas are key aspects of a successful innovation program. The partnership between Kindling and Yammer will accelerate the realization of innovation for Deloitte." - Peter Williams, CEO, Deloitte Digital

"Today competitiveness is defined by information insights, connectivity and collaboration. By integrating the Freeborders' SAP ERP Central Component in Yammer's social media platform, SAP customers can act immediately on business suite applications updates. They can alert and loop in team members to safeguard business operations, enhance customer service and identify new business opportunities." - Paul Machle, CFO, Freeborders, Inc.

"GageIn and Yammer's relationship delivers on the huge untapped potential behind social enterprise tools. By injecting relevant business content into users' feeds, enterprise social networks become even more powerful and valuable." - Dr. Luosheng Peng, CEO of GageIn

"Our partnership with Yammer turns up the volume on idea innovation by leveraging the social web. This isn't just a handshake of data integration, but a commitment to changing the way employees collaborate on ideas." - Dan Summa, president, Kindling Inc.

"The ability for users to add comments and share business news socially across the organization is a natural extension of Moreover's media intelligence service. Yammer makes this seamless, it's a perfect fit for our customers." - Paul Farrell, president, Moreover Technologies

"We are excited to offer an integration with Yammer so our joint customers can collaborate within Planview Enterprise. Users now have a platform to increase communication, collaboration and the sharing of information critical to moving their businesses forward." - Patrick Tickle, executive vice president of products, Planview.

"By eliminating outdated, unorganized collaboration methods like email threads and endless whiteboard sessions, Sparqlight allows you to experience the pure joy of simply getting work done. Integrating workflow management with the powerful social interface provided by Yammer is a no-brainer for our users. They can plan and track their work in Sparqlight and broadcast their progress in real-time to their Yammer activity feed. It's simple to deploy and our customers can integrate in seconds." - Brian Resigen, CEO, Sparqlight

About Yammer, Inc.
Yammer ( is the leading provider of enterprise social networks, enabling organizations to make transformative changes quickly by empowering employees to collaborate across departments, geographies, content and business applications. The basic version of Yammer is free, and customers can pay to upgrade their network to receive additional administrative and security controls, priority customer service and a dedicated customer success manager. Companies and organizations from across the globe, including more than 85 percent of the Fortune 500, are using our award-winning Software-as-a-Service (SaaS) solution to improve employee productivity and engagement. Visit our blog to see how our customers are benefiting from Yammer.

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