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XA.net Ranked #9 in the San Francisco Business Times' "Top 100 Fastest-Growing Private Companies" in the Bay Area

Creators of the optim.al Advertising Platform Vault Into the Top 10 With Only $600k in Initial Seed Funding (October 31, 2011)

SAN FRANCISCO, CA -- (Marketwire) -- 10/31/11 -- XA.net, Inc., the first advertising technology company to be both an approved Facebook Ads API Tools vendor and have built its own robust real-time bidding and audience infrastructure, was awarded this prestigious ranking at a ceremony in San Francisco last week. The company's revenue growth since 2008 stands at a staggering 583%, as verified by PricewaterhouseCoopers.

"We started the company 3 years ago with a very clear vision of what we intended to accomplish," said Rob Leathern, Co-Founder and CEO, XA.net. "A laser-focused approach to building world-class technology to help advertisers engage their customers and prospects online, period. And we've been fortunate to work with truly blue-chip brands and agency partners to bring this vision to life."

As one of the leading demand-side platforms, XA.net possesses deep roots in real-time bidding for display advertising. The company's technology team utilized this expertise and built the optim.al advertising system, to help brands create and optimize their ads within the Facebook ecosystem.

"It's not surprising to me that XA.net has experienced such strong growth," said Jim Kingsbury, Vice President of Marketing at One Kings Lane. "We've been working with the XA.net team for some months now and their technology and services have really helped us ramp up One Kings Lane's user acquisition efforts."


Continuing this pioneering vein, XA.net now markets and sells its proprietary social consumer insights, which run far deeper than what is readily available to a brand. The company's exclusive data is now positively impacting marketing mix decisions, both online and off.

"I'm proud of the decisions we've made along the way," said David Li, Co-Founder and CTO, XA.net. "We made a conscious choice to invest in our technology and hire the very best engineers, instead of billboards along Highway 101. And that resource allocation now provides a cutting-edge advantage for all of our wonderful clients."

Visit http://optim.al to learn more about the company's media and data products.

About XA.net
Based in San Francisco and backed by a proven team of social media and audience experts, the XA.net technology team created optim.al for Display and optim.al for Social, the leading multivariate ad platform for Facebook. Please contact sales@xa.net for more information.

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XA.net Contact:
Tim Clarke
Email Contact
415.329.6695


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