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Worldwide Car Design Competition Begins

The third Interior Motives Design Awards 2005 competition has officially started (March 03, 2005)

The third Interior Motives Design Awards 2005 competition has officially started! Since registration for the Interior Motives Design Awards opened on 5 February we have had a fantastic response from the worldwide design community.

With the theme, 'the car design evolution continuous...', the Interior Motives Design Awards once again aim to emphasize the importance of car design and how it is reshaping the car. At the same time, we hope encourage young talented designers into this exciting industry to promote the evolution of car design.

Some of the world's most respected senior automotive designers and design managers from car makers and interior suppliers will be part of the judging panel - confirmed so far: Olivier Boulay, General Manager, Mercedes-Benz Advanced Design Center of Japan; Ian Callum, Director of Design, Jaguar Cars; Bill Fluharty, Vice President Industrial Design, North America, Johnson Controls Inc; Roberto Piatti, Managing Director, Stile Bertone; Marek Reichman, Director Interior Strategy Product and Design Process, Ford Motor Company; Rus Shafer, Director, Industrial Design, Intier Automotive.

"The interior Motives Design Awards supports student designers and creates a platform for them for entry into the automotive design world," says Roberto Piatti, managing director of Stile Bertone. "This is something that has always been important to Bertone too. Nuccio Bertone supported young designers his whole life. I am pleased to be part of the Interior Motives Design Awards as a member of the judging panel because the awards is in the same spirit of the spirit of Bertone."

Together with our industry sponsors - Intier Automotive, as Premier Sponsor, and Alcantara SpA, Corus, ICEM Ltd, Seton Leather, Technicon Design, Volkswagen Group and Waeco Mobile Solutions as gold sponsors - we are pleased to offer prize money totaling $9,000.

The awards ceremony will take place in Frankfurt at the King Kamehameha Club on 14 September. The evening will begin with an exhibition of the best student entries and a cocktail reception; allowing attendees to have a proper look at the students' work and meet its creators. The awards ceremony itself, where winners of the nine categories will be announced, will follow. The festivities will close with exquisite food, live music and dancing.

The website - - is the central source of information about the competition.

About Interior Motives
The magazine Interior Motives was launched in the spring of 2002 to provide a forum for the discussion and advancement of automotive interior design within the global vehicle design community.

Since then Interior Motives magazine has established itself as a valuable resource for vehicle styling, design and engineering studios worldwide.


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Related Keywords:Car Design Competition, Interior Motives, Interior Motives Design Awards 2005, designers, Olivier Boulay, Mercedes-Benz, Ian Callum, Jaguar Cars, Bill Fluharty, Johnson Controls, Roberto Piatti, Stile Bertone, Marek Reichman, Ford Motor Company, Rus Shafer, Intier Automotive, Nuccio Bertone, Alcantara SpA, Corus, ICEM, Seton Leather, Technicon Design, Volkswagen Group, Waeco Mobile Solutions,

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