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WordStream Announces New Service Offering: Traffic Express Helps Small Business Advertisers Achieve PPC Success on a Budget With Google, Bing and Yahoo Search

(December 07, 2011)

BOSTON, MA -- (Marketwire) -- 12/07/11 -- WordStream Inc., a provider of search marketing software, today announced the introduction of WordStream Traffic Express, a new service offering that leverages the company's exclusive technology and certified PPC experts to deliver guaranteed paid-search traffic at an affordable, all-inclusive price.

Traffic Express offers three primary benefits to budget-strapped small and medium-sized businesses who lack the time and expertise to execute successful PPC campaigns:

  • Results: Traffic Express leverages WordStream's exclusive in-house software to deliver a guaranteed level of high-quality traffic in far less time than would be possible with manual account optimization.
  • Value: For one all-inclusive, low monthly payment and very little time investment, advertisers get a stream of qualified clicks to their website. It's easy, because WordStream's services team and software do all the work.
  • Peace of Mind: WordStream's trusted team of account representatives are 100% Google-certified and brings decades of combined experience to the table.

The Traffic Express offering comes with a satisfaction guarantee: If WordStream does not deliver the agreed-upon amount of quality traffic within six months of service, they'll continue to work for free until the customer is happy. In addition, Traffic Express provides exposure across all major search engines, including Google, Bing and Yahoo Search.

"Small and medium-sized businesses are looking for comprehensive solutions that enable them to maximize the value of their investments in customer acquisition, and rely on experts like Wordstream to help them. Microsoft is excited about the opportunity to work with Wordstream to help provide those businesses with the ability to take advantage of the power of paid search, including using the strength of Microsoft adCenter," said Dave Waldrop, Global Director of SMB Partners at Microsoft Advertising and Online Group, Microsoft Corp.


"Traffic Express is the easiest way for SMBs to get highly qualified web traffic," said Ralph Folz, WordStream's CEO. "The combination of a dedicated paid-search expert, our powerful technology, and the simplicity of an all-inclusive, predictable monthly investment is an offering we believe will resonate with small and medium businesses."

About WordStream

WordStream Inc. provides search marketing software and PPC services that help marketers get better results from their PPC and SEO efforts. The company's services deliver quality traffic, clicks and conversions across all major search engines including Google, Bing and Yahoo Search. WordStream's easy-to-use software facilitates more effective paid and organic search campaigns by increasing relevance and Quality Scores in Google AdWords, automating proven best practices, and delivering expert-level results in a fraction of the time. Whether you're new to search marketing or are experienced at PPC management, WordStream's keyword tools, AdWords management tools, and Quality Score optimization tools can help grow your business and drive better results.

WordStream Press Contact:
Laura Taylor
VP of Acquisition
617-849-6124
ltaylor@wordstream.com


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