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Want WIREDs Chris Anderson on Your iPhone? The Long Tail from SmarterComics App is Finally Here(August 02, 2011)
(PRWEB) August 02, 2011
SmarterComics has turned WIRED Editor-in-Chief Chris Andersons groundbreaking book The Long Tail into a illustrated iPhone and iPad app. For anyone who is too busy to spend their time reading the physical book, the new app streamlines the reading process without leaving out the details. By using the app, readers are treated to a fully illustrated version of the work that takes under 1 hour to read.
As Jennifer Kunz, the Chief Technology Officer at SmarterComics explains, Offering a separate iPhone and iPad app allows us to offer offline reading to our audience, whether they are below the ground, above the clouds, or somewhere in between.
The Silicon Valley based publishing company has been making a name for itself by publishing classic works in an engaging 21st century format. From Sun Tzus The Art of War to Miyamoto Musashis The Book of Five Rings, SmarterComics has married the wisdom of the ages to the speed of the mobile reader. SmarterComics believes that the illustrated works are not only perfect for eReading, but also provide excellent opportunities for bestselling authors to reach a new audience.
By bringing together some of todays foremost script writers, editors, and graphic artists, Jennifer Kunz continues, we intend to create comics that educate and entertain at the same time.
Bringing visionary Chris Andersons work to the iPhone was a natural for the company. In addition to The Long Tail, SmarterComics has a roster of other business titles, including How to Master the Art of Selling, Eat That Frog, Shut Up, Stop Whining, and Get a Life and Think and Grow Rich.
The iPhone/iPad app displays the rich graphics and humor of the illustrations along with Chris Andersons paradigm-shifting observations. These are not books for children; these are books for adults who are too busy actively creating their own prosperity and future to carve out extra time to reading.
The SmarterComics iPhone/iPad app can be downloaded on iTunes. The app is perfect for anyone who wants to expand their business savvy without wasting their precious time.
About the author:
Chris Anderson is editor in chief of Wired magazine and coiner of the term, the long tail. His first book, The Long Tail: Why the Future of Business is Selling Less of More, became a New York Times bestseller. Anderson served as U.S. business editor at The Economist, where he launched that journals coverage of the Internet. Hes the founder of Booktour.com, Geekdad (a blog), and 3D Robotics (an open-source robotics company). He studied science journalism and holds a BS in physics from George Washington University. His latest book is Free: The Future of a Radical Price.
Copies of the series are available upon request.
Read the full story at http://www.prweb.com/releases/2011/8/prweb8688341.htm.
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