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Vizrt Election Graphics Sweep The Board In Turkey(July 26, 2007)
In one of the most important elections in Turkey's history, tens of millions of television viewers throughout the country watched their favourite channel to monitor the live results as they came in. Although the issues were complex, the presentation of the voting for almost every channel nationwide was achieved by Vizrt real-time graphics systems.
Vizrt specializes in data-driven graphics systems, mostly in 3D, which can be updated instantly for broadcasting in real-time.
The public service broadcaster, TRT as well as SkyTurk, Fox Turkey Kanal D, CNN Turk and TV24 all used Vizrt graphics for the election. For these channels, the Vizrt agents for the region, Arttek, also provided their customized election data gathering and analysis software, which worked very successfully. Their live data systems were linked to Vizrt's news template graphics to enable easy updates to be brought on air quickly by trained operators and journalists. In the case of Sky Turk, the live graphics were also presented within a Vizrt virtual studio environment.
Other broadcasters such as Ntv and Stv also provided coverage of the election using Vizrt graphics but linked to their own data gathering system.
Other channels in Turkey also have Vizrt systems but were not running election programmes. Vizrt's customer base in Turkey includes twelve TV stations. Total revenue generated over in Turkey in the first half of 2007 totalled USD 800,000, up 133% compared to 2006 (full year).
The very large number of viewers in Turkey has given rise to a strong level of competitiveness by the channels, and high-quality real-time graphics were identified early on as a key tool to winning and holding on to audiences, as well for presenting each channel's brand to best effect. Vizrt, together with its local representatives Arttek, have achieved market leadership in this country and continue to consolidate their successes with events like these elections.
Vizrt offers a new vision for content creation and delivery with an end-to-end solution from ingest to visualization. Our solution combines Vizrt's true 2D/3D graphics tools with Curious Software's World Maps and Ardendo's Asset Management. Running on non proprietary software, the combination of these unique cutting edge products ensures a seamless workflow from conception to multi-format distribution. The latest addition to the Vizrt product range is the Viz|Multi Platform Solution.
Vizrt's product suite is used by the world's leading broadcasters including: CNN, CBS, Fox, BBC, Sky, ITN, ZDF, Star TV, TV Today, CCTV and NHK. Also, many world-class production houses and corporate institutions, including both the New York and London Stock Exchanges, utilize Vizrt solutions.
Vizrt is a public company traded on the Frankfurt Prime Standard and on the Oslo Main List: VIZ, ISIN: IL0010838154. For further information please refer to www.Vizrt.com
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