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VertigoXmedia Partners With STATS to Integrate Dynamic Sports Data Within the Xstation Channel-in-a-Box Solution

To offer customers a seamless system for delivering live sports information to air quickly and cost-effectively (February 07, 2006)

VertigoXmedia, an industry leader in broadcast graphics software and hardware, has partnered with STATS LLC, the world's leading sports information provider, to offer customers a seamless system for delivering live sports information to air quickly and cost-effectively. Vertigo's recently launched "channel-in-a-box" system, Xstation, includes integrated support for the STATS data feed. Now, when coupled with a subscription to STATS, Xstation allows customers to air real-time sports results in tickers, crawls, or other data-driven graphics within minutes.

"This is an exciting opportunity for STATS to work with an established broadcast leader," said Greg Kirkorsky, Director of National Accounts at STATS LLC. "Our partnership with VertigoXmedia provides broadcasters with a single turnkey solution to maximize the value of STATS' real-time score feeds and sports information."

"With the STATS data feed supplying up-to-the-minute sports information directly to Xstation, which utilizes our patented template-based functionality to generate graphics and video, broadcasters can easily air more compelling and relevant content," said Darin Crosby, President of Vertigo's Broadcast Solutions Division. "We're excited about our partnership with STATS. It enables us to provide yet another way of making our customers' workflow simpler and content better."

STATS provides real-time sports headlines, real-time game scores and player stats, game schedules, standings, and leader boards via its flexible XML data feeds, which are linked directly to Xstation. With a built-in parser for STATS' data, users can create their Xstation channel graphics by either authoring them in Xstudio, or simply dragging and dropping graphics from the customizable library of Xmedia Objects that ships with Xstation. Graphics can be controlled by the traffic or automation systems, with manual override when required, allowing broadcasters to operate their channels with minimal staffing. Xstation also can run as a stand-alone unit within a station because it ships with its own scheduling and control functionality.

Xstation provides dynamic control over long-form clips, promos, commercial spots, data tickers and crawls, sponsor logos, local weather, and other channel branding elements. Comprised of the popular Xmedia Suite applications and VertigoXG graphics engine, Xstation contains all the resources needed to create, schedule, and air complete DTV subchannels incorporating national, local, and hyper-local content. Xstation is currently shipping.

VertigoXmedia and STATS will exhibit their turnkey sports information solution at the NAB convention, April 22-27 in Las Vegas. More information about VertigoXmedia is available at

STATS LLC offers the best from sports information leaders AP MegaSports and STATS, Inc.The combination offers unparalleled packages of premium sports content from sports scores and statistics to editorial content. STATS' MegaSports product offers customers breaking sports news from AP's national wire, game previews, photos and audio content, scores, schedules and a variety of other sports-related content in a digital format. STATS' SportsPower is a rip'n' read service provided to broadcasters. STATS' innovative sports information solutions are utilized in numerous business segments: professional teams; sports broadcast production; cable and satellite networks; interactive television; broadband, wireless; and Internet; game developers and fantasy sports providers; print media; and wire services.STATS is owned jointly by The Associated Press and News Corporation.


About VertigoXmedia
VertigoXmedia is an innovator in the field of graphics automation solutions for broadcast television, cable, and digital signage. The company's products significantly streamline the graphics production workflow by offering the ability to automatically capture and control live data, create corresponding data-driven graphics, and deliver professional, real-time graphics to multiple output channels. VertigoXmedia also offers creative design, integration, and consulting services. VertigoXmedia's products and services have been used by many of the world's leading broadcasters, including CBS, CNBC, CNN, ESPN, FOX, NBC, Time Warner Cable, CBC/Radio-Canada, CTV, Global Television, and others around the world.

For more information, visit


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Related Keywords:VertigoXmedia, STATS, Sports Data, Xstation, Channel-in-a-Box, broadcast graphics, Xstudio, Xmedia Objects,

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