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Varolii Earns Speech Technology Excellence Award; Delivers High Quality Voice Interactions to Positively Impact Health Outcomes

Technology Marketing Corporation Honors Varolii With Second Consecutive Award for Healthcare Progressive Engagement Suite (January 17, 2012)

SEATTLE, WA -- (Marketwire) -- 01/17/12 -- Varolii Corporation, a market leader in proactive customer interaction management, has been honored with the Customer Interaction Solutions 2011 Speech Technology Excellence Award by Technology Marketing Corporation (TMC). Varolii was recognized for its Progressive Engagement suite, a Software-as-a-Service (SaaS) solution that helps organizations enroll patients and members into healthcare programs and effectively engage them to influence behaviors and positively impact health outcomes. The 2011 Speech Technology Excellence Award honors companies who have made significant contributions to improving speech applications for their clients and give clients a competitive edge in the market.

"Varolii has demonstrated to the editors of Customer Interaction Solutions that its product is both innovative and a leader in the speech technology industry. Varolii's Progressive Engagement suite has proven its superior capabilities and has ultimately improved the bottom line for its customers," said Rich Tehrani, CEO at TMC.

The Varolii Progressive Engagement suite helps healthcare organizations combat low enrollment rates in key healthcare programs and maintain engagement throughout the healthcare lifecycle by reaching patients and members across multiple channels. With digital voice, text and email communications, healthcare organizations have shown increased enrollment rates while minimizing many of the associated costs of traditional communications methods. The Progressive Engagement suite has also helped healthcare organizations to:

  • Monitor existing patients' health conditions and medications to guarantee that they are following prescribed treatment routines.
  • Remind patients of upcoming appointments, including the option to reschedule.
  • Re-engage with patients whose statuses have remained inactive for a specified length of time, ensuring that patients are attended to even after they have left the doctor's office.

"Winning this award for two consecutive years validates Varolii's commitment to helping businesses improve customer and patient interactions," said Andrea Austin, vice president of healthcare business at Varolii. "The single largest cause of preventable morbidity is lack of patient adherence to prescribed therapies and recommended self-care. Disease management and wellness programs positively influence behavior and increase adherence, but only if members stay active in the programs. Varolii's Progressive Engagement suite helps healthcare organizations reduce costs while improving patient and member adherence through highly tailored voice communications. Voice interaction is the most pervasive channel for reaching all patients and members and most persuasive in getting them to take action. It is crucial for healthcare organizations to make sure these voice messages are engaging, natural-sounding and seamless."

The Varolii Progressive Engagement suite leverages Varolii's Interaction Design best practices to make sure that not only are the words in the message delivered in the right way, but the tone, pace and clarity of the information are also optimized to deliver the best experience from each interaction. The Varolii Interaction Design team works with companies to combine the right voice talent, and best practices to create a conversational dialog for each voice interaction, including:

  • Varolii's Real Voice database of more than 40,000 words and phrases minimizes "machine voice" from text-to-speech -- the primary culprit in robotic-sounding communications -- by automatically creating sentences and phrases from data input, creating natural language speech.
  • Golden Voices: Professional voice talent who know all the right inflections. In addition to using appropriate accents, they are particularly skilled at incorporating a wide range of styles, tones, and inflections.
  • Message Mastering™ process: In this collaborative scripting exercise, Varolii's Media Services team works with companies and Varolii voice talent to create clear, compelling communications that reinforce brand and deliver the high response rates our customers require.

"It goes without saying that natural-sounding voices are also easier to understand and convey personalization, which in turn make people more likely to take action based on the interaction," said Bryan Richardson, director of Interaction Design at Varolii. "Our Interaction Design team helps healthcare organizations create the right voice interactions to influence and keep members engaged. Our team has tuned the performance of more than 300 patient and member interaction applications to improve outcomes. Healthcare companies must be able to reach every demographic. To effectively reach every patient demographic, voice is a must-have, and the high quality, personalized interactions in Varolii's Progressive Engagement suite can make the difference in impacting the bottom line for healthcare organizations. In fact, the Progressive Engagement suite has helped our customers see a 50% increase in program enrollment."

Varolii enables more than 400 organizations to reach consumers or employees in a smart, personalized and cost effective way with its award-winning Varolii Interact Platform. Varolii healthcare applications generate more than 160 million proactive multi-channel interactions with more than 12 million patients each year. Varolii also recently unveiled its new flexible Healthcare Interaction Suite to help healthcare organizations lower operational costs and reach patients and members through expanded voice, managed text, email and smartphone capabilities. These capabilities will be delivered in new, fast-to-deploy applications tailored to the needs of healthcare providers, disease management and wellness organizations, and pharmacy benefit management companies. For more information, visit:

About Varolii Corporation
Varolii is a leading provider of customer interaction management applications. Our cloud-based communication applications help organizations more effectively interact with large numbers of customers and employees through voice, text messages, smartphone applications and email, reducing cost of operations and improving service. The company's flagship capability -- Varolii ID™ -- enables companies to deliver true 1-to-1 communication on a large scale, achieving better results from fewer notifications. More than 400 companies trust Varolii to manage more than four million interactions every business day. For more information, visit

About Customer Interaction Solutions
Since 1982, Customer Interaction Solutions (CIS) magazine has been the voice of the call/contact center, CRM and teleservices industries. CIS magazine has helped the industry germinate, grow, mature and prosper, and has served as the leading publication in helping these industries that have had such a positive impact on the world economy to continue to thrive. Through a combination of outstanding and cutting-edge original editorial, industry voices, in-depth lab reviews and the recognition of the innovative leaders in management and technology through our highly valued awards, Customer Interaction Solutions strives to continue to be the publication that holds the quality bar high for the industry. Please visit

About TMC
TMC is a global, integrated media company that helps clients build communities in print, in person, and online. TMC publishes the Customer Interaction Solutions, INTERNET TELEPHONY, Next Gen Mobility, InfoTECH Spotlight and Cloud Computing magazines. TMC is the producer of ITEXPO, the world's leading B2B communications event., which is read by two million unique visitors each month, is the leading source of news and articles for the communications and technology industries. In addition, TMC runs multiple industry events: 4G Wireless Evolution; M2M Evolution; Cloud Communications Expo; SIP Tutorial 2.0:Bringing SIP to the Web; Business Video Expo; Regulatory 2.0 Workshop; DevCon5; HTML5 Summit; CVx; AstriCon; StartupCamp; MSPAlliance MSPWorld and more. Visit TMC Events for a complete listing and further information. For more information about TMC, visit

For more information:
Jessica Kendall
Edelman PR
206-268-2231 (office)
210-859-6971 (mobile)
Email Contact

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