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Ukash Sponsor Successful Prepaid Awards

Ukash Honour Their Commitment to Safe Online Shopping by Sponsoring the 2011 Prepaid Awards Ceremony (October 31, 2011)

LONDON, UNITED KINGDOM -- (Marketwire) -- 10/31/11 -- E money company Ukash were the proud headline sponsors of the successful Prepaid Awards, the ceremony of which took place on 6th October. The awards recognise those in the industry who have made outstanding contributions to prepaid technology and furthered the cause for safe online shopping or travel by providing alternative payment methods.

Sponsoring the awards is another highlight in a strong year for Ukash, in which it achieved its first year of profitability and was awarded the prestigious Queen's Award for Enterprise. The company processes over GBP 500 million of safe online shopping transfers worldwide every year and 93% of Ukash customers surveyed would recommend Ukash's e money system, while 83% already have.

The ceremony, which was held at the Royal Courts of Justice, attracted over 400 industry leaders and honoured a range of prepaid and e money systems, celebrating innovation and practice in an industry which is growing rapidly.

As part of their commitment to providing a safe online shopping experience for customers through programme neutral products, Ukash took the decision to remove themselves from the nominations process and remain a neutral sponsor. Prepaid Awards' scope and professional integrity were a key factor to Ukash when deciding to sponsor the awards. The e money provider found that the Awards' neutral approach, international scope and reputation for excellence reflected their own values.


Paul Coxhill, Marketing Director for Ukash explained, "The Prepaid Awards is going from strength to strength and is recognised as a key event for leaders in the prepaid industry. We were excited to be the headline sponsor at the Prepaid Awards 2011. The Awards' presence and significance is growing, and the ceremony last month was a wonderful opportunity for industry leaders to come together. Ukash were honoured to have such an important role in the event."

With ecommerce growing, safe online shopping is an important subject, and it is crucial that people have options that allow them to minimise the amount of personal data they disclose. Ukash's products remove the need to enter personal details while shopping, increasing security and consumer confidence.

What is Ukash?

Ukash?? is the Global e-Money Network and internationally recognised e-commerce cash payment method that enables consumers from anywhere in the world to shop, pay and play online safely, using cash. This secure payment method was developed to protect personal identity and financial information when making online transactions; reducing the threat of credit and debit card fraud for consumers and repudiations and charge-backs for retailers. Ukash?? has no age limit, so consumers of all ages can make the most of safe payment online.

Ukash?? vouchers are purchased with cash in retail outlets and issued online from the company's website. The unique 19 digit vouchers are then used to pay directly with cash on any of the thousands of websites that accept Ukash transactions worldwide.

Established in 2001 under the holding company Smart Voucher Ltd, Ukash?? has grown to more than 420,000 physical points of purchase, and is available in more than 50 countries around the world in 6 continents. In 2008, Ukash established a strategic partnership with South African payments giant Blue Label Telecoms - part owned by Microsoft - to develop the brand's services.

Ukash?? is regulated by the UK Financial Services Authority (FSA) and operates as one of only a small number of Electronic Money Institutions, a status that allows a single maximum online cash payment transaction of up to GBP 500/EUR750.

In 2011, HM The Queen awarded Ukash?? a Queen's Award for Enterprise in the International Trade category. The prestigious award recognises UK businesses that have achieved substantial growth in overseas earnings and outstanding levels of commercial success. Ukash, operating under the holding name of Smart Voucher, was awarded as a result of its geographical and financial growth.

Ukash?? was included in the Sunday Times Microsoft Tech Track 100 in 2011, which identifies and ranks the most successful private companies in a league table.

The technology behind Ukash?? is protected by Patent Law in all the major economies of the world. Ukash?? is a registered trademark of Smart Voucher Ltd.

The facts

-- Ukash?? was established in 2005. -- Ukash?? has grown to over 420,000 physical points of purchase. -- Ukash?? is available in over 50 countries around the world, across 6 continents. -- Ukash?? can be spent on 50 websites. -- Ukash?? is available in 10 currencies.

What are the benefits?

Ukash?? is the safe and secure way to pay - there's no need to share financial details online.

Ukash?? empowers consumers to use cash electronically, irrespective of status, device or boundary, regardless of having a credit or debit card and enables them to stay in control of spending.

Ukash?? is flexible: consumers can take Ukash?? and split it into smaller amounts, combine into larger amounts, convert into other currencies or even donate Ukash?? change to charity.

Ukash?? is convenient, simple and FREE. Ukash?? is also available via online bank transfer and it is easy to use at any website that accepts Ukash.

Ukash?? is available for all - whether you are concerned by online fraud or don't have a bank card, you can use Ukash?? to pay, play and shop online at thousands of global locations.

Ukash?? opens up new markets for companies to sell their goods and services online to those without credit or debit cards, even bank accounts, and those simply reluctant to give financial details online.

About The Prepaid Awards

The Prepaid Awards is held once a year to recognise the significant achievements and successes of the prepaid sector. The event brings people and companies from across the industry to reinforce and recognise the efforts made.

Since its launch in October 2008, the Prepaid Awards has grown both in the quality of submissions received and in the amount of industry professionals attending the evening, reflecting the great steps the sector has taken in recent years. Independent expert judges from across the globe give their time in the run up to the ceremony to adjudicate, with the winners celebrated during an entertaining yet compelling evening where the gongs are well received.

The Prepaid Awards is known for its integrity and professionalism as it strives to attract the best of breed from prepaid around the world. This is reflected in the high-calibre attendees enjoying a first class evening to recognise and celebrate the very best.

Contacts:
ING MEDIA
Leila Dukes
0207 247 8334
leila@ing-media.com

ING MEDIA
David Cummins
0207 247 8334
david@ing-media.com


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