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Turkey's Dogan News Agency Chooses FOCUS FireStore FS-3

Selects FireStore FS-3 for tapeless news acquisition solution (August 25, 2004)

FOCUS Enhancements Inc., a worldwide leader in video production and conversion technology, today announced that the Dogan News Agency (DHA), one of the largest broadcast news operations in Turkey, has selected FireStore as its tapeless acquisition solution. DHA purchased 80 FS-3 Camera Mount DTE Recorders from Broadcast Muhendislik Ltd., an integrator based in Istanbul, Turkey for its news gathering operations.

DHA utilizes the FireStore FS-3 DTE Recorders in combination with Sony DV camcorders to provide a flexible tapeless acquisition solution. The FireStore Direct To Edit (DTE) Technology allows DHA to record directly to removable FireWire disk drives in various file formats for different non-linear editing (NLE) systems. DTE Technology eliminates the time consuming ingest step of capturing from tape to NLE. FireStore's compatibility with existing DV camcorders and timesaving workflow were major factors in DHA's choice of the FireStore solution.

"Our goal with the FireStore FS-3 is to greatly speed up the news production process by eliminating the time consuming ingest stage prior to editing," said Mr. Cebeci, General Manager for Dogan News Agency. "We selected FireStore over new solid state and optical disc based solutions based on the systems ability to meet our goals, compatibility with existing equipment, ease of use and affordability."

"Having DHA select the FireStore solution for its tapeless recording needs is a major endorsement for our technology," said Frithjof Becker, European sales manager for FOCUS Enhancements. "Broadcast television news is a very competitive business and being able to add significant time savings to DHA's production workflow allows them to achieve their goal of being first to report breaking news."

Where to Buy
FireStore FS-3 (with a single 40GB HDD) is available through the worldwide FOCUS Enhancements dealer and distributor network for a U.S. MSRP of $2,195. For more information on FOCUS Enhancements and its products, please visit

About FOCUS Enhancements, Inc.
FOCUS Enhancements, Inc. (NASDAQ SC: FCSE) is a leading designer of world-class solutions in advanced, proprietary video technology. Headquartered in Campbell, CA, FOCUS Enhancements designs, develops, and markets video solutions in two distinct markets: advanced proprietary video conversion integrated circuits (ICs) and affordable, high quality, digital-video conversion and video production equipment. Semiconductor IC products include designs for PCs, game cards, internet, set-top boxes, Internet appliances, and interactive TV applications, and they are sold directly to original equipment manufacturers (OEMs). FOCUS Enhancements' complete line of video presentation and video production devices are sold globally through resellers and distributors to the broadcast, education, cable, business, industrial, presentation, Internet, gaming, home video production and home theater markets. More information on FOCUS Enhancements may be obtained from the company's SEC filings, or by visiting the FOCUS Enhancements home page at

See FOCUS in Amsterdam at the IBC 2004 tradeshow, Hall 9, Stand 130 10.-14. September 2004

About Broadcast Muhendislik Ltd.
Broadcast Muhendislik Ltd. was established in 1994 in Istanbul, Turkey, to provide sales and integration services of professional audio and video equipment. The company has clients in television and radio broadcast, video production services, education and many other areas. In addition to FOCUS Enhancements, Broadcast Muhendislik is also a reseller for Sony, Tandberg, NDSATCOM, Angenlieux, Miranda, Omneon and many other manufacturers.


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Related Keywords:FOCUS Enhancements, FireStore FS-3, tapeless, Dogan News Agency, FS-3 Camera Mount DTE Recorder, Broadcast Muhendislik, Sony, FireStore Direct To Edit, Cebeci, Frithjof Becker,


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