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Troika Promotes Haslam To Creative Director/Designer

Promotes designer following redesign for ESPN College Basketball (January 21, 2005)

Gil Haslam, lead designer at Troika Design Group has been promoted to creative director/designer. Haslam has led the design on numerous projects at Troika including breakout hi-definition graphics packages for ESPNs College Basketball and SportsCenter, show packaging for ESPN 25, and varied projects for TV Guide, ABC and ABC News.

Haslam will focus on his specialty in sports branding, combining his exceptional skills in 3D design and animation with his vast knowledge in cutting edge technologies. He will continue to work closely with Troikas partners and Executive Creative Directors Mark Bohman and Dan Pappalardo on strategy and creative. Haslam will maintain a ?hands-on role, overseeing the design and animation teams on each of his projects.

Prior to joining Troika, Haslam served as creative director at Novocom. His award-winning international body of work includes RTL/Germany, MTV3/Finland, RTR/Russia, UEFA Champions League, NBC "Nightly News," CBS ?The Early Show," ABC ?Monday Night Football, and ESPN ?Sunday Night Football for which he received an Emmy nomination.

About Troika Design Group
Troika Design Group is a multidisciplinary, award-winning design company in Hollywood consisting of more than 20 designers, producers, animators, editors and conceptual thinkers who specialize in network branding, promotional and advertising campaigns, and show packaging. Established in the spring of 2001 by industry leaders Dan Pappalardo, Mark Bohman and Chuck Carey, Troika has emerged as one of the premier providers of strategic design and creative production for television. Troika works closely with television and cable networks including ABC, E! Entertainment, UPN, Food Network, ESPN, Comedy Central, HGTV, Fine Living, TV Guide Channel and VH1.

For more information, please visit or call Chuck Carey at 323.965.1650.


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Related Keywords:Troika, Gil Haslam, Director, ESPN, Troika Design Group, sports branding, 3D design, animation, Mark Bohman, Dan Pappalardo, editors, producers,

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