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TrendWatch Fast Fact: Production Companies Strive to Keep UpU.S. production companies looking to find new business with their production capabilities
Fact: 56% of U.S. production companies see their production capabilities as a source of new business.
Why should you care?
Production companies have increasing pressure to do more with less -- just like the rest of the market. To keep up and stay competitive, these companies have to hire the best people they can afford and equip them with the latest production tools to meet tightening deadlines and budgets. 37% of these companies see opportunities in their postproduction capabilities and 27% see DVD authoring as a new business opportunity.
-- Excerpted from the TrendWatch Visual Effects/Dynamic Media Report Issue #4, Winter 2003-2004 and TrendWatch survey databases.
These market facts are based on original TrendWatch market research with executives and business owners in the TV/Broadcast and visual effects industries. You can reach the TrendWatch Partners, Jim Whittington and Dr. Joseph Webb via e-mail at firstname.lastname@example.org, or visit the company's Web site at www.trendwatch.com.
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