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TrendWatch Fast Fact: HD Stock Video Buyers

HD Stock Video Demand Rises Slowly By Jim Whittington, TrendWatch Inc.
TrendWatch logoIn this weekly quick feature, TrendWatch founding partner Jim Whittington offers you interesting factoids based on market research from the broadcast and graphics industries. This week, see how facilities in the U.S. are considering acquiring HD stock footage in the next year.

Fact: 8% of U.S. studios/facilities plan to buy HD stock video in the next 12 months. 

Why should you care?
If your game is creating or selling stock footage, this Fast Fact might make the water cooler chat'n'chew. Demand for HD stock video footage continues to rise overall. Up from 5% a year ago, the greatest numbers of buyers are in the production company, ad agency and independent filmmaker segments.

-- Excerpted from the TrendWatch Visual Effects/Dynamic Media Report - Issue #5, Summer 2004 and TrendWatch survey databases. 

These market facts are based on original TrendWatch market research with executives and business owners in the TV/Broadcast and visual effects industries. You can reach the TrendWatch Partners, Jim Whittington and Dr. Joseph Webb via e-mail at [email protected], or visit the company's Web site at

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Related Keywords:TrendWatch, Jim Whittington, interesting factoids, market research, broadcast, graphics, facilities, acquiring HD stock footage

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