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TrendWatch Fast Fact: Firewall Investment Growing

Investment plans for firewall protection are increasing By Jim Whittington, TrendWatch Inc.

TrendWatch logoIn this quick feature, TrendWatch founding partner Jim Whittington offers you interesting factoids based on market research from the broadcast and graphics industries. In this edition, see how studios and facilities are increasingly installing firewall protection.

Fact: 16% of studios/facilities plan to invest in firewall hardware and software by mid 2005. This is up from 13% a year ago.

Why should you care?
Unless firewall protection is your game, it would be easy to dismiss this weeks Fast Fact. The reality is that this investment can affect many other areas as studios set aside budget dollars for their firewall needs that might otherwise be used for other studio investments such as employees, cameras, workstations, software and displays. This investment jumps up to 27% for FX/animation studios, 21% for broadcasters and, as expected 33% for Web/interactive media companies. More than twice as many larger studios than smaller ones plan this investment.

-- Excerpted from the TrendWatch Visual Effects/Dynamic Media Report - Issue #5, Summer 2004.


These market facts are based on original TrendWatch market research with executives and business owners in the TV/Broadcast and visual effects industries. You can  reach the TrendWatch Partners, Jim Whittington and Dr. Joseph Webb via e-mail at, or visit  the company's Web site at

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Related Keywords:TrendWatch, Jim Whittington, interesting factoids, market research, broadcast, graphics industries, studios, facilities, installing firewall protection

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