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Transformational Force Meets Threaded Objects
There's a revolution going on, and the good guys are winning. They're not setting up barricades of burning tires, so don't be alarmed. They aren't after your stash of survival seeds, either. All they want to do is democratize interactive 3D technology across every major device and market. And they apparently won't stop until every entrepreneur who has an idea for a cool new game or application has downloaded the Unity Engine and put it to the test.
Millions of Internet users have already interfaced with the Unity Web Player to experience a netbook app or play a game on a handheld device. Paying customers for the Unity Engine include Coca-Cola, Microsoft and NASA, while hundreds of thousands of individuals have hooked up for the free individual license.
The Unity Engine is also good enough to attract top studios -- such as Electronic Arts (EA), publisher of Tiger Woods Online -- and flexible enough to support Web browsers, smartphones, netbooks, laptops, desktops and more. The same code base can compile across multiple markets, yielding potentially lucrative hits and relatively inexpensive misses.
Source:Digital Media Online.
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