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Top eCommerce Merchants Have Spoken: 41st Parameter's Patented SafeSession(TM) Technology Receives 2012 METAward

(March 30, 2012)

SAN JOSE, CA -- (Marketwire) -- 03/30/12 -- 41st Parameter®, the global leader in device recognition and comprehensive online fraud protection, is pleased to announce that its patented SafeSession technology -- a core element of the company's FraudNet platform -- has received the Merchant Risk Council's (MRC) 2012 MRC Emerging Technology Award (METAward). The award capped a successful MRC for 41st Parameter.

"This has been an MRC to remember," said Ori Eisen, 41st Parameter's chief innovation officer. "The quality of the attendees and the variety of technology on hand illustrated the increasing complexity of the antifraud ecosystem. To receive this recognition from the leading ecommerce risk experts validates our unique ability to prevent the latest types of fraud attacks including Man-in-the-Browser and Man-in-the-Middle."

SafeSession was selected from among three technologies focused on addressing emerging fraud threats. Once MRC attendees had evaluated each solution, SafeSession stood ahead of the pack, winning the majority of the votes of the more than 900 MRC attendees.

"We've recognized and valued the benefits of 41st Parameters since 2005," said Sebbe Jones, risk manager at 2Checkout.com, a Columbus Ohio-based payment processing company. "In that time, 41st has continuously introduced new and innovative solutions that address the problem of online fraud. Their MRC METAward recognition is hard-earned and well-deserved."


"We take this award home with pride," said 41st Parameter Chief Executive Officer Alan Naumann, "and will strive to continue to meet the high expectations it represents. Our number one goal is to help leading ecommerce companies -- and other fraud-threatened industries -- stay one step ahead of a determined and resourceful foe. The METAward is the latest recognition of our unmatched ability to protect businesses against the ever changing landscape of online fraud."

About 41st Parameter
In a world where people are increasingly reliant on a variety of internet-connected devices for everything from banking to booking travel to shopping, preventing online fraud and creating relevant customer experiences are constant and complex business challenges. 41st Parameter, the global leader in device recognition and intelligence, combines its patented technologies and years of expertise to identify devices without cookies, without compromising privacy and without impacting performance. The company's FraudNet platform protects businesses from fraud before it happens. To learn more about 41st Parameter visit www.the41st.com.


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