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Top Retailers Select PivotLink to Deliver Business InsightsNew Customer Wins and Renewals Fuel PivotLink's Growth and Market Leadership (January 09, 2012)
SAN FRANCISCO, CA -- (Marketwire) -- 01/09/12 -- Underscoring its continued momentum, PivotLink, the leading provider of retail performance management solutions delivered via Software as a Service (SaaS), today announced strong continued adoption of PivotLink's platform and analytic solutions. New wins and existing customers that expanded their relationship with PivotLink in 2011 include: Fifth & Pacific Companies (formerly Liz Claiborne), Diamond Resorts International®, Shaklee, Fusion Marketing, Distribution Market Advantage (DMA) and many others.
"We welcome these top brands as PivotLink customers, and we're gratified that PivotLink addresses their need to boost competitive advantage, increase profitability and strengthen their customer and partner relationships by improving business insights," said Bruce Armstrong, president & CEO, PivotLink. "PivotLink's strong finish to 2011 is a testament to our increased focus on the retail industry, our outstanding innovation in analytics, and the business value we deliver to customers. We're excited about our momentum headed into 2012."
PivotLink continues to see strong demand in retail and related segments as more companies shift to SaaS to optimize their merchandising strategies, strengthen their promotions, improve customer loyalty and accelerate their shift to customer-centric retailing. Customers praise PivotLink's flexibility, ease of use and scalability for driving rapid time to value at a fraction of the cost of legacy on-premise solutions.
For example, as the leading women's and men's apparel and accessories firm behind popular brands such as Kate Spade, Juicy Couture and Lucky Brands, Fifth & Pacific Companies (formerly Liz Claiborne) recently selected PivotLink to better understand customer behavior and segmentation across global channels and overcome the limitations of its current tool. PivotLink allows business users to analyze key customer metrics such as RFM (Recency, Frequency and Monetary Value), by combining and analyzing data from disparate marketing and operational systems.
Other examples of innovative PivotLink use cases:
- Leading fitness product company: With stores across the U.S., multiple distribution centers and a thriving online business, this retailer was challenged by the laborious and inefficient task of managing reporting and analysis manually with a SQL database and Microsoft Excel spreadsheets. The company selected PivotLink to provide actionable insights into vast amounts of customer and sales data to drive business decisions.
- Fine jewelry retailer and manufacturer: This company selected PivotLink to analyze and optimize merchandising categories and product price points. Now in production, PivotLink provides actionable insights into key metrics such as gross margin return on inventory (GMROI), while also providing a flexible environment that adapts to new product groupings and fluctuating prices of precious metals.
- Nation's largest provider of heavy-duty truck and trailer parts: With parts and services locations in approximately 40 states and hundreds of thousands of SKUs, this company has deployed PivotLink in production as the analytics engine for sales and replenishment analysis.
Don't miss PivotLink at the National Retail Federation (NRF) 101st Annual Convention and Expo, January 15 - 18, 2012 in New York, NY (booth #158) and the Outdoor Retailer Winter Market, January 19 - 21, 2012 in Salt Lake City, UT (booth #106). Book an appointment by calling 866-625-9884 or email firstname.lastname@example.org.
About PivotLink Corporation
PivotLink is the leader in on-demand business performance management applications, serving retail and retail-related customers such as: REI; Timbuk2; Party City; Car Toys; Rossignol; Shaklee; and Zones. PivotLink's on-demand platform powers roughly 2,000,000 ad hoc reports and dashboards for more than 15,000 PivotLink users each month. PivotLink's award-winning solutions put affordable, secure and easy-to-use analytic tools into the hands of line of business users. PivotLink is a privately held company backed by Trident Capital, Emergence Capital Partners and StarVest Partners. Visit www.pivotlink.com. Join us on Twitter @PivotLink or www.twitter.com/pivotlink.
PivotLink is a trademark of PivotLink Corporation. Other product and company names may be the trademarks of their respective owners. This press release is for informational purposes only and no offer to buy or solicitation of an offer to sell any securities is made hereby. The forward-looking statements in this release are subject to unknown risks and uncertainties and do not constitute guarantees of future performance. Actual results, performance or achievements of the company may differ materially from results, performance or achievements of the company expressed or implied by such forward-looking statements.
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