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Thuuz Android App for Google TV Gives DISH Customers Instant Alerts of Most Exciting Moments in Sports

Real-Time App for Google TV Allows Fans to Jump Immediately to the Most Exciting Action (January 08, 2012)

LAS VEGAS, NV -- (Marketwire) -- 01/08/12 -- (NASDAQ: DISH) -- Never again will a DISH Network L.L.C. customer miss the exciting moments of a great sporting event. DISH has partnered with Thuuz to create an enhanced Google TV application that helps avid sports fans instantly find the best live and upcoming games to watch on television.

Using special computer algorithms, the Thuuz Android app for Google TV monitors the excitement levels during broadcasts of Major League Baseball, National Hockey League, soccer, cricket and rugby games, along with both pro and college football and basketball. When the excitement level on field reaches a crescendo, an alert pops up on the viewer's TV screen to let the viewer tune to the action.

Since DISH is the only pay TV provider to pair a set-top box with Google TV devices, the Thuuz application can also automatically record the most exciting moments of the game for later viewing.

"DISH partnered with Google TV to spur innovation in TV apps," said Vivek Khemka, vice president of Product Management for DISH Network. "Thuuz is a great example of an application for the TV that enhances the viewing experience. The power of the Thuuz app comes from its ability to cut through the overload of televised games and take serious sports fans immediately to the best sports action."

The Thuuz app uses factors such as parity, pace, novelty, momentum and context in the algorithms that automatically assign an excitement rating to each event. Thuuz comes from the second syllable of "enthusiast."

"The thrill of watching sports comes from witnessing the drama and suspense as it unfolds," said Warren Packard, CEO and co-founder of Thuuz. "Instead of just catching the news after the fact, DISH subscribers can now watch the most compelling sports action play out, either live or time-shifted. The combination of DISH's extensive sports programming, Google TV's interactive platform, and excitement analytics built into the Thuuz app deliver an optimal experience for the sports enthusiast."

All devices with Google TV and Android 3.1 work with the Thuuz app. The new Logitech Revue with Google TV is available to DISH Network customers for only $99. Customers can order by logging in to their DISH Network account at or by calling 888-590-3684. For more information about DISH Network's Google TV solution, visit

For more information about Thuuz, visit See a sample Thuuz app screenshot at

About DISH Network
DISH Network Corporation (NASDAQ: DISH), through its subsidiary DISH Network L.L.C., provides approximately 13.945 million satellite TV customers, as of Sept. 30, 2011, with the highest quality programming and technology with the most choices at the best value, including HD Free for Life. Subscribers enjoy the largest high definition line-up with more than 200 national HD channels, the most international channels, and award-winning HD and DVR technology. DISH Network's subsidiary, Blockbuster L.L.C., delivers family entertainment to millions of customers around the world. DISH Network Corporation is a Fortune 200 company. Visit

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