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The New Multiple-Feature Anne Geddes iPhone App Is a Portal to the World of the Internationally Acclaimed Photographer

Free App Created by Punchkick Interactive and the Geddes Group (January 07, 2010)

CHICAGO, IL -- (Marketwire) -- 01/07/10 -- Punchkick Interactive®, a Chicago-based mobile marketing company, today announced its collaboration with the Geddes Group (Sydney) on a free iPhone app rich in features that allow fans of globally acclaimed photographer Anne Geddes to stay in touch with each other and especially with Anne. Designed by the Geddes Group and developed by Punchkick Interactive, the custom iPhone app capitalizes on the iPhone's ability to easily snap, personalize, and share photos, and then goes several steps further. A user-friendly interface and easy navigation bring the artist and her award-winning images within easy reach. With the new Anne Geddes iPhone app, users can add Anne Geddes to their everyday communications, access Anne's website, blog, and Facebook page, send and receive Anne Geddes iCards and personalized iCards, and design their own customized baby portraits to instantly share with friends and family. Viewers can also watch Anne's videos and scroll through galleries of her images embodying her deeply held belief that every child must be protected, nurtured, and loved. A multiple New York Times and internationally bestselling author, whose imagination and artistry gave us a new vision and changed forever the face of children's portraiture, Anne Geddes' books have sold more than 18 million copies worldwide and have been translated into 24 languages.

"We're pleased to make Anne's iconic images celebrating birth and life available via Apple and the iPhone," said Kel Geddes, Director of the Geddes Group. "Apple has created a new wave in mobile communication and it is appropriate for Anne's images to be a part of this exciting development. Anne's artistry, with her freshness and creativity, is a perfect match in many ways with Apple's innovative medium."

"The Anne Geddes iPhone app offers users the opportunity to frame their favorite baby portraits with the artwork and images of Anne Geddes, one of the world's most successful and popular photographers," said Zak Dabbas, Managing Partner of Punchkick Interactive. "This app is a shining example of the value that can be created by pairing classic artistry with the mobile medium."

The Anne Geddes iPhone app features seasonally updated images and users can look forward to multimedia messaging as MMS technology is made available to iPhone developers.


The application can be downloaded within the iTunes App store, via the following link: http://itunes.apple.com/us/app/anne-geddes/id343761868.

About Punchkick Interactive Inc.

Punchkick Interactive® is America's first design firm to focus exclusively on full-service mobile marketing. The company specializes in creating text-message campaigns, mobile Web sites, mobile-media planning strategies, custom iPhone apps, and more. Working with brands and agencies across the globe, Punchkick has developed mobile solutions for clients including Pearson Education, ASPCA, Motel 6, Intel, and Qualcomm. For additional information visit http://www.punchkickinteractive.com or call (800) 549-4104.

About Anne Geddes

One of the world's most respected photographers, and a multiple New York Times and internationally bestselling author, Anne Geddes creates images that are iconic, award-winning, and beloved. Capturing the beauty, purity, vulnerability, and preciousness of children, her imagery embodies her deeply held belief that every child must be protected, nurtured, and loved. Her first book, the New York Times and international bestseller "Down in the Garden," remains in print today. Anne Geddes' award-winning books have sold more than 18 million copies worldwide, and she made numerous television appearances, including in the U.S., "The Oprah Winfrey Show," "Good Morning America," "Sunday Morning," "Entertainment Tonight," and "The Insider," among others. Her work is published in 83 countries. Her website, annegeddes.com, attracts more than 3.1 million visits yearly from more than 220 countries. For more information, please visit http://www.annegeddes.com.

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Hilsinger-Mendelson
East Coast:
Sandi Mendelson
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Judy Hilsinger
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Punchkick Interactive:
Ryan Unger
(800) 549-4104 x703
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