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The Art Institute of Pittsburgh Launches New Range of Multimedia & Web Design Degrees

(August 06, 2001)
The Art Institute of Pittsburgh announced today that it will add both a bachelor of science degree in Multimedia & Web Design and a 12-month diploma program in Web Design to its program offerings this fall. The Web Design diploma program has been created to address the needs of professionals who wish to expand their software knowledge and interactive design skills.

Applications are being accepted for enrollment for classes beginning in October 2001. The programs also will be available online, through The Art Institute Online, a division of The Art Institute of Pittsburgh.

The bachelor's degree in Multimedia & Web Design will respond to the ongoing changes in the digital communication industry," said Art Institute of Pittsburgh President George Pry. "The expanded curriculum will enable our graduates to enhance their earning power and have the ability to realize their fullest potential."

As the Internet continues to explode as an important tool for industries worldwide, the need for multimedia artists is on the rise. The Hittman Report notes that 82% of employers project a significant increase in multimedia hiring over the next five years.

The Art Institute will continue to offer an associate's degree program in Multimedia & Web Design, in order to meet the academic needs of students whose goal is to enter the workforce as quickly as possible.

A faculty curriculum committee and a professional advisory board of industry experts developed the new Multimedia & Web Design program with the goal of ensuring that students graduate with the skills and knowledge that employers need. "Whether a student is just starting their academic career or is seeking an enhancement of their professional skills, we feel that this range of programs offers value to anyone interested in a career in multimedia," said Patricia Huettel, faculty member at The Art Institute of Pittsburgh.

The programs integrate visual design, digital image manipulation, audio and video techniques, web site design, scripting languages, authoring software and basic animation principles. At the bachelor's degree level, general education courses are included to add critical thinking and fundamental knowledge. Graduates can attain entry-level positions in industries such as training, marketing, gaming, education, publishing, interactive communications and entertainment.

"Students in the virtual classroom will receive the same level of quality instruction and the same media-rich coursework," said Ken Sutton, President of The Art Institute Online. "Now, those interested in a career in Multimedia & Web Design can do so regardless of geographic location or schedule conflicts."

The Art Institute of Pittsburgh also offers bachelor's degree programs in Media Arts & Animation, Graphic Design, Industrial Design and Interior Design. Associate's degree programs are offered in Graphic Design, Industrial Design, Photography and Video Production. Twelve-month diploma programs are available in Digital Design and Residential Design.

The Art Institute of Pittsburgh is one of The Art Institutes, a system of 22 education institutions located nationwide, providing an important source of design, media arts, fashion and culinary professionals. The parent company of The Art Institutes, Education Management Corporation (Nasdaq: EDMC) is among the largest providers of proprietary post-secondary education in the U.S., offering bachelor's degree, associate's degree and non-degree programs. EDMC has provided career-oriented education programs for over 35 years, and its Art Institutes have graduated more than 125,000 students.

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