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TerraTec Announces Alliance with Ulead Systems

Premium video editing solutions for everyone (July 16, 2004)

When two technology companies join forces, customers stand to benefit. And when hardware and software are perfectly synchronized, users are free to pursue their creative urges. For precisely this reason, the multimedia vendor TerraTec has forged a strategic alliance with the software specialist Ulead Systems. The company aims to branch out its offering of video editing and DVD authoring tools. The joint effort is much more than merely a product bundling initiative. In future, hardware made in Nettetal will be fine-tuned to Ulead software as early as the product design and development phase. And vice versa. This will create solutions "of a piece" said Armin Fendrich, Sales and Marketing Manager at TerraTec Electronic, describing the targeted unity of structure and purpose.

Fendrich is brightly optimistic about the cooperative effort: "The strategic alliance with Ulead is sure to drive the growing video market. End users as well as retailers are clamoring for a serious alternative." According to Fendrich, TerraTec and Ulead are making a common cause of it. "This alliance lets us make the most of emerging synergy potential."

Axel Braun, Ulead's Marketing Manager Europe, is also convinced: Video and DVD generation is a hot issue, and that goes for both hardware and software solutions." Ulead and TerraTec have been collaborating in this area for quite some time. "This cooperation will become even closer," comments Braun. "With a combination of high-quality hardware and proven customer-friendly, full-version software, we can now offer solutions and a product range that brings together the best of both worlds, at a top price-performance ratio.

About TerraTec
In 1994, TerraTec Electronic GmbH set out from Nettetal on the banks of the lower Rhine River to conquer the world. Today it is Germany's top audio card maker and one of Europe's leading multimedia enterprises. Ranging from TerraTec Producer PC audio systems to video, graphics, and TV cards, the company's product line also comprises hi-fi consumer products for digital radio, MP3, and many other applications. EWS Technology and 4G Sound are well-established industry standards, attesting to TerraTec's innovative powers in the multimedia arena.

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About Ulead Systems
Launched in 1989, Ulead Systems develops innovative and efficient software for image and video processing as well as for web publishing applications. The company's products enable users to realize their ideas effectively and creatively. Ulead Systems offers an extensive range of solutions for the most diverse DVD, photography and video application scenarios. Every product line comprises basic to advanced solutions designed to meet the needs of all users from novices to experts, including the multiple award-winning products MediaStudio Pro, VideoStudio, DVD MovieFactory, DVD PictureShow, DVD PowerTools, PhotoImpact, Photo Express, COOL 3D, COOL 360, GIF Animator and Photo Explorer Digital Photo Album. Headquartered in Kaarst, Ulead Systems maintains subsidiaries in Taiwan, Japan, the USA and Europe. The German Ulead website's address is


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Related Keywords:TerraTec, Ulead Systems, video editing, DVD authoring, Armin Fendrich, Axel Braun,

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