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Technology Credit Union Among the First in Its Industry to Launch iPhone App That Locates Surcharge-Free ATMs and Accesses Mobile BankingCredit Union With Reputation for Innovation Partners Again With LocatorSearch to Develop This Leading-Edge Mobile Application for iPhone Users (May 26, 2009)
SAN JOSE, CA -- (Marketwire) -- 05/26/09 -- Technology Credit Union announced today the release of its new ATM/Location Finder iPhone App in partnership with the location aggregation provider LocatorSearch (www.locatorsearch.com).
Available for free at the iPhone App Store, the application allows Tech CU members the ability to conveniently locate the nearest surcharge-free ATM from Tech CU's extensive database of more than 60,000 surcharge-free ATMs nationwide. Tech CU is a member of both the Allpoint and CO-OP ATM networks, which combined, represent the largest surcharge-free ATM network in the country.
The new application also gives members the ability to log in to the credit union's Mobile Banking platform (go.techcu.com) from within their iPhone App and securely access their Online Banking account information to view account activity, make transfers, and pay bills and more. For a complete listing of Tech CU's Mobile Banking services, click here (http://www.techcu.com/online_banking/mobile.htm).
"LocatorSearch was pleased to offer Tech CU an intuitive solution to give their members who were iPhone users a convenient way to search for a surcharge-free ATM or branch and login to the credit union's existing mobile banking platform," said Karl Kraus, President of Locator Search.
A button labeled "current promotions" at the bottom of the main interface links users to an iPhone-optimized area of Technology CU's Money Savvy blog (http://techcublog.com/) where they will find details about current promotions and special offers. Users can also navigate to additional areas of the blog site at a resolution specifically designed for the iPhone and read the credit union's latest personal finance blog posts and articles.
"Technology CU has always been out in front in the area of mobile communication, and this is a fantastic opportunity to partner with LocatorSearch to bring a simple, useful application to members who increasingly use mobile technology for their banking needs," said Kathleen Litman, VP of Marketing for Tech CU. "Currently, over 3,000 of our members are using mobile banking, and that number continues to increase every month."
Tech CU has long been an industry leader in both online and mobile banking technology. The credit union was among the first credit unions to launch a Mobile Banking platform in August of 2007 and was also one of the first credit unions to create a branded iPhone web clip so iPhone users could easily access Tech CU's online banking services.
Tech CU is also innovating on the social media front. The credit union proactively uses several social media applications in its outreach to members, including: a personal finance blog (Money Savvy), Facebook, Twitter, YouTube and LinkedIn. Last month Tech CU launched Grow Your Green -- The Great Savings Challenge (www.growyourgreencampaign.com), its most ambitious social media campaign to date. Grow Your Green uses multiple social media channels (as well as offline communications) to support and encourage members to set and achieve their savings goals in 2009.
ABOUT TECHNOLOGY CREDIT UNION
Technology Credit Union is a full-service financial institution serving individuals who work, live, go to school or regularly worship in Santa Clara, Alameda, Contra Costa, Santa Cruz, San Mateo and San Francisco counties. Tech CU was started in 1960 and is now among the top 1 percent of the nation's largest credit unions. Tech CU is recognized as one of the best managed and strongest financial institutions in the country, as indicated by its 5-star rating (the highest given) from Bauer Financial, the nation's largest independent rating service for banks and credit unions. With more than 78,000 members, over $1 billion in assets and 10 full-service branches around the Bay Area, Tech CU is a leader in the credit union industry. For more information, visit www.techcu.com.
LocatorSearch, based in the New York City area, provides the financial services industry with a true online, aggregated branch, ATM, and shared service center locator service. Adopted by some of today's largest credit unions, LocatorSearch allows the integration of ATM networks, Shared Branch, and Branch locations, featuring proximity-based search and results, nearest location display (between 5 and 20 miles), plotted maps, and driving directions. In addition, LocatorSearch provides multilingual locators (Spanish, English, and others available on request), WAP-enabled wireless locators for use on cell phones and iPhones, and voice phone locators. For more information, please call (914) 729-0086 or visit www.locatorsearch.com.
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