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Tao Group and NVIDIA Bring 3D Experience to Mobile Users

intent GamePlayer Coupled with NVIDIA GoForce Handheld GPUs (February 10, 2006)

Tao Group is demonstrating their recently announced intent GamePlayer platform running premium 3D game content utilising NVIDIA GoForce handheld graphics processing units to create a gaming experience for mobile devices not previously seen outside of the dedicated gaming console market.

The mobile games market is predicted to exceed $18 billion by 2009(1), with over 200 million active gamers(2). This will present a tremendous opportunity for game developers, operators and handset manufacturers. However the mobile gaming experience has trailed some way behind consumer expectations, which are set by the standards of the dedicated game consoles and computer platforms. With the intent(R) GamePlayer, Tao bridges this gap, bringing console level 3D gaming to mobile devices and providing a portable platform for content owners and operators to maximise the return on investment in creating and deploying premium content. It unlocks the native performance capabilities of the underlying processor architecture, independent of the resident software environment.

Both NVIDIA and Tao are members of the Khronos Group, an industry consortium creating open standards for the authoring and playback of rich media on mobile handsets. Khronos recently announced the OpenKODE (Khronos Open Development Environment) initiative to create a widely available native API platform to enable portable, high-performance rich media applications. Both companies are strongly supporting OpenKODE and contributing to the effort to establish this important open industry standard. More information on OpenKODE is here: http://www.khronos.org/news/press/releases/rel51.html


NVIDIA and Tao will be demonstrating the intent GamePlayer and NVIDIA GoForce handheld GPUs running rich content from major global games publishers at 3GSM 2006 in Barcelona, 13-16 February. Discover more at the Tao Roadshow, directly outside the main halls, locations AV20-25.

ABOUT TAO GROUP

Tao has created intent(R) a seamlessly integrated, high-performance multimedia software platform for embedded, mobile, consumer electronics and automotive devices. An open platform intended for network operators, manufacturers and content publishers alike, intent's feature-rich multimedia capabilities facilitate the development, interaction and execution of applications in - C, C++, Java(TM), assembler and scripting languages. intent supports dynamic, downloadable content and the execution of services on the most pervasive range of digital appliances, achieving industry-leading benchmark performance through efficient coding. The Company is headquartered in Reading, England with offices in the United States and Japan.


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Related Keywords:Tao Group, NVIDIA , 3D Experience, Mobile Users

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