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Take a Break From Birds & Zombies to Save Money on Your Mortgage, Says Informa Research Services

(November 11, 2011)

CALABASAS, CA -- (Marketwire) -- 11/11/11 -- A recent study by Yahoo! Mobile and Razorfish found that as many as 80% of smartphone users multitask while watching television. While most users reported engaging in mobile communication while watching TV (such as email, IMs, texting, or social networking), a good portion (60%) reported using their smartphones to browse the web. Informa Research Services, a subsidiary of Informa plc (LSE: INF), suggests consumers use their time in front of the tube to search online rate tables and find the lowest local mortgage rates to use to purchase or refinance a home (

Instead of dedicating all your multitasking energy into finding out what your friends' most recent status update is on Facebook, consider using that time to find a low rate mortgage and potentially save yourself up to $100 per month in reduced monthly mortgage payments. Considering that's close to the average monthly cost of a smartphone, reducing the cost of your mortgage should be considered a worthy use of your time.

Using online rate tables offered by sites such as, consumers can quickly search for the best mortgage rates being offered by lenders who serve their area. Furthermore, consumers can also filter their results on these rate tables as well.

In addition to these convenient rate tables, has created an iPhone app to enable their users to shop for the best rates right from their phones without having to leave that comfy spot on your couch. Having this dedicated app makes the search for the best mortgage rates faster and easier than ever.

So take a break from farming those zombies or hurling those angry birds and use your smartphone for something a little smarter: making homeownership just a little easier on your wallet.

Follow Informa Research Services on Twitter (@InformaResearch).

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About Informa Research Services, Inc. (
Since 1983, Informa Research Services, Inc., has provided the financial industry's most extensive array of market research, mystery shop, and decision-support information.

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