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TODAY Debuts on iPad With New, Video-Centric App

(March 11, 2011)

NEW YORK, March 11, 2011 (GLOBE NEWSWIRE) -- TODAY.com announced that its TODAY App for iPad is now available exclusively on the App Store. The video-centric app utilizes iPad's large, high-resolution display to deliver a vibrant and eye-catching user interface which makes it easy for consumers to watch their favorite segments, interact with video transcripts, flip through related slideshows and read stories from TODAY.com.



The TODAY App for iPad lets viewers check in with Matt Lauer, Meredith Vieira, Ann Curry, Al Roker, Natalie Morales, Kathie Lee Gifford and Hoda Kotb, anytime and anywhere. It's another engaging way to enjoy content from America's No. 1 morning show. Users can also share their favorite content with friends and family via email, Facebook and Twitter.



"We know our audience wants to be in the loop on the latest news and information," said Jen Brown, director of TODAY.com. "We created the TODAY App to allow them to stay connected with their favorite segments throughout the day and on the go."


The TODAY App is available for free from the App Store on iPad or www.itunes.com/appstore.




About TODAY.com



TODAY.com is the online home for America's No. 1 morning program. TODAY.com is the first stop for consumers interested in news, advice and lifestyle information of all kinds. In addition to interviews and tips from NBC's TODAY, the site offers a behind-the-scenes blog and regular expert columns on everything from food and fashion to parenting and relationships. TODAY.com also offers original web-only reporting and interactive features to help make sense of the latest news and trends. The TODAY.com app is available on the iPad, iPhone and iPod touch. TODAY.com. Don't miss a moment.


CONTACT: Media contact
Gina Stikes
212.664.7403
Gina.stikes@msnbc.com



msnbc.com


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