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Steve Hendricks Joins Post Logic Studios

Post industry veteran appointed new President and CEO (January 11, 2005)

Leading post-production boutique Post Logic Studios announced today that Steve Hendricks is joining the company as President and CEO. With state-of-the-art facilities in Hollywood and New York, Post Logic has distinguished itself as a leader in digital intermediate and feature film restoration, and continues to expand into new and emerging arenas within the post-production realm. Steve Hendricks brings a wealth of domestic and international experience into the company, and will oversee day-to-day business operations as well as expansion opportunities.

"The industry is primed for some innovative changes, and who better to partner with than the talented executive and creative teams at Post Logic Studios. Post Logic is one of the few independent companies in this space, and its commitment to high quality and service is reflected in the loyalty of its esteemed client base, commented Hendricks. ?Over the past four years, my work as a consultant has given me a unique window into future opportunities in this industry, and with services such as digital intermediate blossoming, I can't think of a better time to jump back into the post-production business."

Hendricks is coming into Post Logic Studios at a stimulating growth period for the company. Digital intermediate (DI) operations are thriving at Post Logic Cinema Digital in Hollywood, with an impressive slate of recent DI credits including ?Hotel Rwanda, ?The Devil and Daniel Johnston, ?Swimmers, ?Sueño and ?Undertow, with many more major studio and independent features slated for completion in 2005. Film restoration is also a fast-growing part of Post Logics business, and the company plans to invest in and expand its restoration pipeline significantly in the near term. The recently opened Post Logic Studios New York City continues to flourish with digital mastering and film restoration projects from studios and clients including Miramax, Criterion, VOOM and others.

?Bringing Steve on board marks an exciting new era for Post Logic Studios, commented Larry Birstock, executive vice president, Post Logic Studios. ?With his varied background, he brings invaluable experience to Post Logic and the team and I look forward to working together with Steve to create new models in meeting the rapidly evolving creative and technical needs of our clients.

Steve Hendricks joins Post Logic Studios with over two decades invested in the post-production business. As President and CEO of Virgin Digital Studios (VDS), an entertainment arm of Richard Branson's Virgin Group, Ltd., Hendricks built and oversaw operations of television and film post-production studios in Los Angeles, London, New York, Vancouver and Mexico City. A former engineer and editor, Hendricks and UK editor Kelvin Duckett first partnered with Virgin in 1987 to create 525 Studios, Hollywood, California. In 1992, Branson appointed Hendricks Chief Executive of Virgin Television, Ltd., with the mandate to expand the company internationally. All of the VDS companies achieved recognition as market leaders in their respective locations, receiving numerous entertainment industry awards for innovative effects work in commercials, feature film trailers and music videos. In May of 2000, Hendricks was instrumental in initiating and consummating the sale of VDS to John Malone's Liberty Media group. More recently, Hendricks has consulted for various enterprises in Los Angeles, New York and the Bay Area.

About Post Logic Studios
Post Logic Studios has been a mainstay in high-end post-production for more than 10 years. The company provides unmatched digital mastering, post-production, visual effects and audio postproduction services to feature film, commercial and television clients from its flagship Hollywood facility and Manhattan-based satellite, Post Logic Studios N.Y.C. Encompassing a team of the feature film and commercial communitys most talented digital artists, Post Logic Studios continues to lead and innovate in the quality of its work and technical service offerings. These capabilities include digital intermediate services from a fully equipped 1500-square-foot digital cinema-enabled theater housed at Post Logic Hollywood.

For more information, please call 212/520-3150 in New York or 323/461-7887 in Los Angeles, or visit


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Related Keywords:Steve Hendricks, Post Logic Studios, post-production, digital intermediate, film restoration, Post Logic, DI, Post Logic Cinema Digital, Larry Birstock,


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