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Stephen Arnold Music Delivers Original Themes to CNNMusic for network?s new three-hour ?Headline Prime? programming block (March 07, 2005)
Stephen Arnold Music, widely regarded as the leading provider of original and syndicated music to the broadcasting industry, with its musical compositions heard daily in over 100-million American homes on 300 television stations and numerous broadcast and cable TV networks, has delivered two original music packages to client CNN Headline News for that networks newly launched three-hour nightly ?HEADLINE PRIME programming block. The announcement was made today by company founder/composer Stephen Arnold.
CNN Headline News new ?Headline Prime programming block marks the first time in the networks 23 years on the air that it is making a break from airing straight newscasts. ?Headline Prime is comprised of three new one-hour shows, ?Showbiz Tonight (airing from 7-8 pm,) followed by a legal talk show ?Nancy Grace (airing from 8-9 pm.) and ?Prime News Tonight, a more traditional news show (airing 9-10 pm.)
Stephen Arnold Music has created 11 themes for ?Showbiz Tonight and 10 themes for ?Prime News Tonight. Each show has its own ?sonic brand or music logo which is thematically incorporated throughout, and plays a significant role in musically branding the individual shows, all of which fall under the umbrella of ?Headline Prime.
The new music themes for ?Showbiz Tonight range from hip-hop to somber, covering a broad array of entertainment news. The music for ?Prime News Tonight is very sound design driven, using a compressed and altered VO announcing ?Headline Prime several times in the network IDs, blended with the percussion rhythms. All music was composed in Stephen Arnold Musics new recording studios in Santa Fe, NM, with final mixing done at their primary studios in Texas.
Regarding the new music, Bill Gavin, VP, Programming and Production, CNN Headline News (based in Atlanta,) said, ?When we were preparing to launch our new Headline Prime programming block, we asked Stephen and his team to create a very distinctive package, a sound that would instantly brand the programming as something far different than our regular Headline News product...far different, in fact, than any other news programming. Stephen presented us with a package that broke into uncharted territory, heavy on sound design and telephonic voiceovers. In the end, we were thrilled with the energy, urgency and unique nature of the music packages Stephen and his team created for the Headline Prime project and its individual shows, Showbiz Tonight and Prime News Tonight.
Added David Levine, Executive Producer, ?Showbiz Tonight, ?We asked Stephen Arnold to come up with a new theme song for us, and he did a fabulous job. All of the music he created for us is terrific, and has already played a significant role in setting the tone and energy that has quickly become the signature of ?Showbiz Tonight.
Mr. Arnold said, ?We are extremely happy with our successful, and on-going relationship with CNN Headline News. This new project marks our 9th year of doing business with that network. We were honored that the network chose us to provide original new music to them for their exciting 'Headline Prime' programming block. We certainly look forward to building on this relationship for many more years to come.
About Stephen Arnold Music
Founded in l993, Stephen Arnold Music, based near Dallas, is a full-service music production company servicing television networks, TV stations, film houses, and advertising agencies, worldwide. The company regularly contributes original music to 300 television stations in the U.S., and its music is heard in over 100-million American homes daily. Stephen Arnold Music specializes in original music composition and production: providing music for network campaigns, news packages, promotional, sports, and entertainment packages, scoring for film and video, and producing original music for multimedia and interactive applications.
The companys website is: www.stephenarnoldmusic.com.
Stephen Arnold is a 2004 Emmy Award winner for his work on behalf of Comcast Cable, as well as the winner of a 2004 ?Gold Promax Award and two "Silver" Promax Awards for his musical contributions on behalf of various clients. Stephen Arnold Music is also the previous winner of dozens of major industry awards, including many Promax/BDA Gold Medallions, and multiple Emmy, Addy, and Texas Broadcast Association Gold Awards, as well as an IABC Bronze Quill and numerous local advertising association honors
Historically, the companys clients have included ABC News, CBS, CNN, CNN Headline News, National Geographic Channel, FOX, HBO, Time-Warner, TNN, ESPN, the WB Network, Sinclair, and Media General Broadcasting, as well as such major advertisers as McDonalds, Honda, Pizza Hut, Hershey, and Kodak, among many others.
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