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Star Content Studios Launches New Website(June 06, 2012)
TORONTO, ONTARIO -- (Marketwire) -- 06/06/12 -- Star Content Studios, a content marketing agency formed recently by Star Media Group, today officially launched its new website, www.starcontentstudios.com.
With a focus on "authentic storytelling," Star Content Studios puts 120 years of storytelling expertise to work for brands. It combines journalistic and marketing expertise to give brands the power of maximum audience engagement through Star Media Group channels, including content messaging and content integration in Torstar print, digital and mobile properties, as well as custom content solutions for client's own media properties.
The new website highlights Star Content Studios service offering as well as introducing key staff and showcasing recent work for several major brands.
Star Content Studios is a full-service content marketing agency with expertise in the creation and production of branded magazines, video campaigns, advertorials, tablet apps, catalogs and corporate annual reports.
Services are primarily focused in four areas:
-- Content marketing -- Cause marketing (Corporate Social Responsibility) -- Corporate communications -- Thought leadership marketing
The initiative is led by Ed Greenspon, Vice President, Business Development, Star Media Group, and Cathrin Bradbury, Executive Director, Content Development, Star Media Group. They have assembled a team of experts, drawing on some of the best and brightest talent in the industry.
"Brands and agencies are invited to contact Star Content Studios to learn how our services can deliver value for their marketing programs and, most importantly, how we can deliver marketing solutions that will bond consumers to their brand," Bradbury said.
Information and updates about Star Content Studios can also be obtained on leading social media outlets, including:
About Star Media Group
Star Media Group is broadly based with interests in print and digital media, led by its flagship property, the Toronto Star, Canada's largest newspaper, which is read in print and online (www.thestar.com) by 3.1 million readers every week. In addition, Star Media Group includes toronto.com, parentcentral.ca, healthzone.ca, Torstar Syndication Services, The Grid city magazine, Sway magazine and The Canadian Immigrant. Star Media Group also includes the majority-owned Metro free daily newspapers in Toronto, Ottawa, Vancouver, Calgary, Edmonton, Halifax, Winnipeg, London, Regina and Saskatoon and the jointly-owned Chinese language daily newspaper Sing Tao. Star Media Group is a division of Toronto Star Newspapers Limited, which is a subsidiary of Torstar Corporation.
Star Media Group
Executive Director, Content Development
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