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Spiceworks to Highlight Social Business Expansion at Social Media World Forum

Spiceworks' Adam Weinroth to Showcase How B2B Brands Are Using Social Media to Engage Customers (March 21, 2012)

LONDON -- (Marketwire) -- 03/21/12 -- Next week at the Social Media World Forum, Adam Weinroth, executive director, Vendor Marketing at Spiceworks™ Inc., the world's largest social network for IT, will join executives from EDF Energy, Juniper Networks, and The Strategy Web GMBH, for a panel discussion titled 'Examining strategies for using social media for business to business marketing.'

At Social Media World Forum, Spiceworks will be showcasing how the social business network enables 'Social IT' by combining free network management, network monitoring and help desk software with a rapidly growing and active Facebook-like community of IT professionals and technology brands. Organisations of all sizes use Spiceworks to discover, buy and manage technology in a social way.

The Social Media World Forum Europe event is a two day digital, online and mobile marketing conference, providing advice around how to engage customers, manage brand perceptions, empower employees and open new untapped audiences through diverse social media channels.

Session: "Examining strategies for using social media for business to business marketing"


  • Adam Weinroth, executive director, Vendor Marketing, Spiceworks
  • Martin Meyer Gossner, founder and managing director, The Strategy Web GMBH
  • Kristen French, head of Digital and Social Media, EDF Energy
  • Zoe Sands, head of Digital Marketing - EMEA, Juniper Networks

When: Wednesday, 28 March 2012, 14:10

Olympia Conference Centre
Hammersmith Road
W14 8UX

For more information on Spiceworks, visit

About Spiceworks
Spiceworks™, the world's largest social business platform for IT, connects 1.8 million IT professionals with more than 800 technology brands. By combining a Facebook-like community with free IT management software, Spiceworks helps businesses to discover, buy and manage $315 billion worth of technology products and services each year. Headquartered in Austin, Texas, Spiceworks is backed by Adams Street Partners, Tenaya Capital, Institutional Venture Partners (IVP), Austin Ventures and Shasta Ventures. For more information visit -

Follow Spiceworks on Twitter: Connect with Spiceworks on Facebook: Search for available career and networking opportunities on LinkedIn:

Spiceworks is a trademark and Voice of IT is a registered trademark of Spiceworks, Inc. All other names may be trademarks or registered trademarks of their respective owners.

If you are interested in attending Social Media World Forum, the Spiceworks panel debate, or meeting Spiceworks for a briefing please contact:

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Jo Lee
Sian Edwards
George Baggaley
Chameleon PR
Email: Email Contact
Ph: +44 (0) 207 680 5500

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Related Keywords: Network monitoring, network management software, help desk software, free help desk software, Help-Desk, Sales & Marketing, Networking, Internet, Social Media, Search, Management, IT Professionals, Help desk, Marketwire, Inc., , Internet Technology, Business, Other,


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