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Sony plans $199 e-reader in Amazon challenge

  By TechUniverse
Sony Corp will begin selling this month the cheapest digital book reader for the United States, heating up the competition with Inc in the small but fast-growing market for electronic readers. Sony plans to start selling its 5-inch-screen Reader Pocket Edition at $199 -- which it called a breakthrough price -- and a larger touchscreen reader for $299, through nationwide retail outlets such as Wal-Mart and Best Buy.

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