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Snell's Morpheus Automation Adds Speed to Mediatec Playout of Viasat Sports Channels in Norway

First-of-a-Kind Integration With EVS Yields Exceptionally Fast, Flexible Workflow (May 04, 2010)
DMN Newswire--2010-5-4--Snell today announced that Mediatec Broadcast of Oslo has integrated the Morpheus automation system with EVS production and playout servers to achieve rapid turnaround and playout of live and near-live sports coverage on Norway's Viasat Sport and Viasat Football channels, as well as the recently re-launched Rikstoto Direkte, a 24-hour channel for the Norwegian horseracing federation. With its flexible control features and its ability to playout directly from EVS XT[2] servers, Morpheus enables Mediatec staff to make a clip, turn it around, and play it to air in seconds. Oslo-based broadcast systems supplier Video 4 provided the Snell systems for both installations. 

"Many broadcast facilities use Snell's Morpheus automation system, but no one uses it the way we do, integrated with EVS production and playout servers to enable an extremely fast workflow," said Arne Stenstadvold, technical operations manager at Mediatec Broadcast AS. "Our primary goal as we built this transmission system was to achieve a much higher degree of automation for Viasat channel playout. We had seen the Snell automation system in use for other premium sports channels, and we knew from additional research that it provided the type of operation we wanted. Though it had never before been integrated with EVS servers in this application, it worked just as we intended, providing a fast, flexible, and cost-effective transmission system." 

Working closely with Snell, EVS, and Video 4, Mediatec created a uniquely flexible, first-of-a-kind platform tailored to the demands of fast-turnaround productions. Built specifically to support transmission of Norway's two Viasat sports channels, the Mediatec transmission platform incorporates Morpheus automation along with EVS production and playout servers and a Final Cut Server. Morpheus incorporates a raft of powerful capabilities, supporting changes to the schedule seconds before air and even allowing direct, manual intervention live on air, including events that are also being recorded.

Connected to a 20-TB Apple Xsan system with a Final Cut Server, the XT[2] servers handle all ingest and playout requirements for both Viasat channels. Ingest control, metadata management, and production content management for 10 recording inputs are executed through EVS IPDirector software integrated with Snell's Morpheus applications. All material cleared for transmission is managed by Morpheus, which controls 24/7 playout under the control of just one operator. For more complex live broadcasts, Mediatec simply adds a second technician. 

About Morpheus
The Morpheus automation and media management system addresses the challenges faced in implementing content-delivery workflows. As a fully scalable solution, Morpheus can seamlessly evolve from a single channel to a multichannel, multicustomer playout solution, continuing to grow in line with demand. Based on format- and device-independent platforms, Morpheus offers a robust and resilient content-distribution mechanism that integrates seamlessly with new devices as they evolve to meet the demands of future services and delivery platforms. Flexible device management ensures that resources can be deployed dynamically where and when most needed. From its core database engine through to every automated device, Morpheus is designed for resilience and, where required, redundancy, thus ensuring the right content and its metadata will be in the right place at the right time.

More information about Morpheus automation and other products from Snell is available online at  

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About Mediatec Broadcast:
Mediatec Broadcast, part of Mediatec Group, is one of Europe's most experienced outside broadcast corporations. The company has extensive experience in international sports and entertainment events and in handling live broadcasts all over the world. Mediatec works in four integrated business areas: outside broadcast (OB), mobile links, production, and wireless/camera solutions, and has an extensive range of outside broadcast units and production facilities including a fleet of more than 20 OB trucks, flight-pack facilities, studios, special cameras, 30-camera link systems, uplink trucks, and fiber MCRs. The company's track record reveals credits from large-scale broadcasts such as the Olympic Games in Sarajevo, Albertville, Lillehammer, Athens, and Beijing; The Wimbledon Championships; The Nobel Prize Awards; and Tour de France. Mediatec also was a supplier to the host broadcaster for the Eurovision Song Contest, UEFA Cup Final, Champions League, and IIHF World Championships. More information is available at

About Video 4:
Video 4 has been a provider of advanced video solutions to Norway's professional broadcast and AV market since the company's founding in 1998. One of the Norwegian market's largest suppliers, Video 4 has offices located across the country in Bergen, Oslo, and Stavanger. More information about the company is available at

About Snell:
Snell is a leading innovator in the digital media market. The company provides customers with a comprehensive range of solutions for the creation, management, and distribution of content, as well as the tools necessary to transition seamlessly and cost-effectively to digital, HDTV, and 3Gbp/s operations. Snell's Emmy® Award-winning image processing, live production, automation, and infrastructure technologies provide customers with the ultimate flexibility, operational efficiency, and ROI required in today's multi-screen world. Headquartered in the U.K., Snell serves more than 2,000 active customers in more than 100 countries through a worldwide team of sales and support personnel. More information is available at

All trademarks mentioned herein are acknowledged as property of their respective owners.


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Related Keywords:Snell, Morpheus, ViaSat, Video 4, Mediatec

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