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Slotzz Releases the World’s Most Customisable iPad Case

(September 28, 2010)

Newacstle Upon Tyne, United Kingdom, September 28, 2010 --( The Apple iPad is expanding the tablet computer market and taking it from the niche geek realm into the mainstream, with over 12 million expected to be sold this year it is certainly living up to the hype. If you’ve splashed out on an iPad and are now thinking that the available cases are a bit generic then 2 entrepreneurs in Newcastle, UK, might have just the case for you.

Simon Barker and Leonie Cunnington, both PhD students at Newcastle University, have launched Slotzz, a company making bespoke, handmade cases suited to the customers individual needs. Barker purchased the iPad when it was first released and Cunnington soon saw that none of the available cases quite fitted the bill in terms of looks and features. She now makes the Slotzz Jacket, a protective sleeve style case for the iPad. The cases are made from a range of denim outers and cotton linings, including Liberty and Harlequin designer fabrics.

Cunnington says: “We use stylish denims for a protective outer and luxurious cotton linings to keep the iPad snuggly in the case.”

Not only that, but they have gone a step further by offering customers the choice of 10 outers, 9 linings, over 10 thread colours and a range of pockets that can go on the outside of the case. With all that choice it’s no wonder the pair launched under the slogan “The most customizable iPad case in the world.”

Cunnington said: “The cases can have a range of pockets on them, from a single large pocket to hold anything, to ones that hold an iPhone, pens and business cards.”

Feedback from their first customers has prompted them to swiftly launch a similar iPhone case with the same material and thread choices as the larger iPad case. Based in the Greenesfield Business Center, in Gateshead, the company aims to establish themselves as a brand in the iDevice market and grow from there.

Barker said: “The feedback we get is great, so we listened and responded with an iPhone case. We hope to grow the company this way, listening to our customers and providing just what they want.”

Focus in this company certainly seems to be on the customer, from the initial design choices through to listening to feedback, the pair are putting customers back at the center of the retail experience and making people something truly unique and of great quality. Barker said: “We love seeing what unique creations people make, we’ve not produced any duplicate cases so far!”

They sell through their website,, but will also be at the Hardwick Hall Christmas Fair in Sedgefield, 12th-14th November, if you want a closer look.

About Slotzz

Slotzz produces the worlds most customisable iPad and iPhone case, offering customers a wide range of fabric choices and extras not found on other cases. Slotzz is a private company based in Newcastle Upon Tyne, North East England, and launched its first product in September 2010.


Contact Information:
Slotzz Ltd
Simon Barker

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Copyright 2010

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