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Sitecore Launches Online Business Resource for Marketers and Web Specialists

Central Hub Offers Tools to Help Customers Reach the Full Potential of WCM and Digital Marketing Technology (October 26, 2011)

SAN FRANCISCO, CA -- (Marketwire) -- 10/26/11 -- Sitecore today a launched a new online resource hub for customers. Sitecore Engage is specifically designed for business users and marketers and provides targeted resources including blogs, videos, guides and other materials to help achieve Web strategy goals and better align them with overall business success.

"Sitecore Engage was designed to educate business and marketing professionals on the many possibilities of Sitecore's software -- in a casual peer-to-peer environment," said Pam Hanlon, customer relations manager, Sitecore. "We want to empower our customers to solve their business and marketing challenges faster and more easily."

Sitecore Engage offers numerous ways to interact with Sitecore experts and from organizations around the world to get insights into the best ways to optimize Web Content Management (WCM) and digital marketing strategies from within Sitecore's platform.

"Sitecore Engage is exactly the type of resource I have been looking for," said Don Costello, manager of e-Commerce, Uponor. "As a business user of Sitecore's software I can learn from Sitecore experts and peers dealing with the same opportunities and challenges that arise when managing and driving Web strategies and online marketing campaigns."

Features of Sitecore Engage include:

  • Videos on how to get the most ROI and business benefits from Sitecore products
  • Tips and tricks in hot topical areas including digital marketing, editing, customer engagement
  • Specific focus areas on Sitecore's Customer Engagement Platform (CEP) and Digital Marketing System (DMS)
  • Editing and publishing advice
  • Customized Q&A section
  • Blog posts from customer advocates around the world

Learn more about Sitecore's Engage.

About Sitecore
Sitecore redefines how organizations engage with audiences, powering compelling experiences that sense and adapt to visitors both online and in-person.

Sitecore 's leading Content Management System software is the first to cohesively integrate with marketing automation, intranet portal, e-commerce, web optimization, social media and campaign management technologies. This broad choice of capabilities enable marketing professionals, business stakeholders and information technology teams to rapidly implement, measure and manage a successful website and digital business strategy. Businesses can now easily identify, serve and convert new customers with Sitecore's Digital Marketing System, part of its encompassing Customer Engagement Platform.

Thousands of public and private organizations have created and now manage more than 32,000 websites and digital experiences with Sitecore including ATP World Tour, CA Technologies, General Mills, ESPN Rise, Heineken, ISS, Lloyd's of London, Microsoft, Omni Hotels, Siemens, The Knot, Thomas Cook and Visa Europe.

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Kim Pegnato
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Related Keywords: online business resource, business portal, community, WCM, digital marketing, marketing resource, Sales & Marketing, Internet, Social Media, Management, Marketwire, , IT (Information Technology), Internet Technology, Computer Science, Business, Other,

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