Simplee, the best way to take control of healthcare expenses, today announced that it has raised $6 million in a Series A round of venture capital funding led by The Social+Capital Partnership ("s23p"). The round also includes existing seed investor Greylock Partners.

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Simplee Secures $6 Million Series A Led by The Social+Capital Partnership

Investment Will Help Expand Product Roadmap and Extend Platform to Employers, HSA Banks and FSA/HRA Administrators (May 15, 2012)

PALO ALTO, CA -- (Marketwire) -- 05/15/12 -- Simplee, the best way to take control of healthcare expenses, today announced that it has raised $6 million in a Series A round of venture capital funding led by The Social+Capital Partnership ("s23p"). The round also includes existing seed investor Greylock Partners.

Simplee is a better way to track, review and pay medical claims and bills online. This investment will help Simplee accelerate its growth strategy through new products, features and partners. As part of this investment, s23p's General Partner Ted Maidenberg and Greylock's Tilli Kalisky joined Simplee's Board of Directors.

"Simplee has a strong pipeline of partners and a compelling product roadmap ahead," said Maidenberg. "As the shift to consumer directed healthcare gains momentum, we believe Simplee can continue to lead the marketplace and will become the de facto resource for consumers seeking to better manage their healthcare financials and pay their medical bills."

Since its launch in 2011, Simplee has helped members manage nearly half a billion dollar in medical expenses across hundreds of thousands of medical providers. These members are highly engaged, with more than 65% returning to the platform on a regular basis. Those members using Simplee's online bill payment solution pay an average of more than $1000 per year in medical claims through the platform. The company currently covers more than 80% of insurers in the U.S. market.


"This level of engagement and adoption is unprecedented in the world of healthcare and is a great validation of our mission to empower consumers in the face of a complex and expensive healthcare system," said Tomer Shoval, CEO and co-founder of Simplee. "We are excited to welcome these new investors and the critical expertise they will provide as we aggressively ramp our expansion plans and product roadmap."

Simplee will soon introduce a number of large partners that will use the platform to help their members better manage health plans and medical expenses. These employers, HSA banks, and FSA/HRA administrators understand that the rapid shift to Consumer Directed Health Plans means they must equip their members to more effectively navigate the healthcare system.

Simplee is a free online tool that categorizes and explains all medical, dental, vision and pharmacy expenses in plain language for its members. Members also receive benefit alerts, payment reminders, deductible updates, and access to electronic bill pay. For more information on Simplee and how to take control of your health care expenses please visit http://www.simplee.com.

About Simplee

Simplee is a privately held company that empowers consumers to take control of their health care expenses. The free, web-based service helps users better understand and manage their health care expenses, and identify ways to save money and find better care at lower costs through an easy-to-use, simple dashboard with a set of powerful customization tools. The company is located in Palo Alto, California, and maintains a development center in Israel. For more information visit: http://www.simplee.com.

About The Social+Capital Partnership

The Social+Capital Partnership ("s23p") is a partnership of the world's most renowned philanthropists, technologists and capitalists utilizing venture capital as a force to create massive value and change on a global scale. The Partnership is based in Palo Alto, California.

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