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Simba Technologies to Speak on Enterprise Business Intelligence and Excel's Role in Analytics at Oracle OpenWorld 2011

Simba Set to Take the Stage in San Francisco to Present BI Reporting Options for Oracle Database OLAP Option (September 21, 2011)

VANCOUVER, BRITISH COLUMBIA -- (Marketwire) -- 09/21/11 -- Simba Technologies Inc., the pioneer and industry expert in standards-based data connectivity technologies and analytics solutions, announced today that it will present two sessions at Oracle OpenWorld 2011 in San Francisco.

Simba's MDX Provider for Oracle OLAP Enables Direct Connectivity between BI Applications and Oracle Database OLAP Option

Simba's MDX Provider for Oracle OLAP product enables the direct connection from popular BI applications - such as Microsoft Excel PivotTables - to Oracle Database 11g OLAP Option. The product is based upon Simba's widely deployed MDX 2005 Query Language technology. For more information on MDX Provider for Oracle OLAP, including a web video demo, visit: http://www.simba.com/MDX-Provider-for-Oracle-OLAP.htm.

An evaluation software download of Simba's MDX Provider of Oracle OLAP can be requested here: http://www.simba.com/evaluate-MDX-Provider-for-Oracle-OLAP.htm.


SESSION ABSTRACTS

"Using Excel and Oracle for Business Intelligence and Ad Hoc Reporting," Session ID 30224

Wednesday, October 5th, 2011 from 10-11am

In this session, learn how users at an Oracle customer site use Excel as an ad hoc query and reporting tool to access data dynamically from an Oracle Database. The session demonstrates how business users use Excel to query rich analytic content, such as time series calculations, market share and rankings directly from a database. You will see how Excel's rich data selection, multi-dimensional display, hierarchical navigation, and data visualization features and integration with other Microsoft Office applications make Excel on Oracle a preferred business intelligence solution. DBAs will learn that this solution is easy to deploy and cost-effective. If your organization uses Excel and needs to query data within an Oracle-platform-based data warehouse, this is a must-attend session.

"Enabling Oracle OLAP for Enterprise Business Intelligence," Session ID 30223

Thursday, October 6th, 2011 from 3-4pm

Oracle OLAP is a powerful multi-dimensional BI engine right in your Oracle Database. This presentation shows how this cost-effective database option enables any analytical enterprise user to directly employ this engine for fully interactive business intelligence from Excel. And because of the pervasiveness of Excel expertise throughout every organization, no special training is required. The solution described uses a small driver to enable Excel's multi-dimensional queries to translate directly into Oracle OLAP access. The session presents customer examples and the surprising benefits the customers have encountered.

Oracle OLAP Reception at OpenWorld

Simba Technologies and Vlamis Software will be co-hosting a special reception at Oracle OpenWorld 2011 for current and prospective Oracle OLAP users. This event on Tuesday, October 4th, 2011 from 5-7pm will be held near Moscone Center, San Francisco. Oracle OLAP users may request an invitation via email at events(at)simba.com.

About Oracle OpenWorld

Oracle OpenWorld is the world's largest and most important conference for Oracle technologists, business users and partners. For more information, visit: http://www.oracle.com/openworld.

About Simba Technologies Inc.

Simba Technologies (http://www.simba.com) is the recognized world leader in standards-based data access products, solutions and services for both relational and multi-dimensional data sources. Simba provides data connectivity solutions to many of the world's leading companies on various platforms, including Windows, Mac, UNIX, Linux and many mobile device platforms. Simba's data connectivity products support multiple interfaces, including ODBC, JDBC, OLE DB, OLE DB for OLAP (ODBO), XML for Analysis (XMLA), ADO, ADO.NET, ADOMD and ADOMD.NET.

Simba's software is used worldwide. Its customers include leading independent software vendors and global enterprises like Infor®, Kognitio®, Microsoft®, Oracle®, SAP® and Teradata®.

Company and product names are trademarks of their respective owners.

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Contacts:
Simba Technologies Inc.
Jay Elliott
+1.604.633.0008 x106
media(at)simba.com
www.simba.com


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