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Shop Local and Go Social with StoreFollower App

  (February 06, 2014)
Shop Local and Go Social with StoreFollower App

(PRWEB) February 06, 2014

No one has ever engaged with a local business on social media because they saw a really cool Facebook or Twitter sticker on their front door. In a world of smart phones and tablets, stickers and signs advertising social networks make absolutely no sense and serve no purpose.

Enter StoreFollower.

StoreFollower is a social networking app displayed on an iPad in local stores and restaurants. At the point of sale or from a kiosk, customers have the ability to share Status Updates and Tweets about their shopping experience with their friends and followers . Businesses displaying StoreFollower can also create and preset the Status Updates or Tweets, called Preset Posts, they want their customers to share. Preset Posts helps carefully crafted, company content "go viral" and regulates word of mouth being shared by their customers.

James King, founder of StoreFollower, says, "Youtube is a very powerful marketing tool that is under utilized by most local businesses. The process of asking customers for reviews or testimonials is uncomfortable and requires equipment. They get turned off by the process." Keeping the "busy and overstretched" local business owner in mind, StoreFollower simplifies shooting and uploading customer reviews and testimonials to Youtube. Customers tap the app, enter their name and StoreFollower records and instantly uploads video to the company's Youtube Channel preset with a video title, including the customer's name, and description.

StoreFollower also includes a powerful lead generating function called Store Offers. For the customer, Store Offers are special deals that a company displaying StoreFollower creates as an incentive to go social via StoreFollower. For example, "Tweet #ABCStoreRocks and Get $10 Off Next Purchase." Once the customer goes social, they instantly receive an email with the Store Offer and code to claim it. For the company displaying StoreFollower, they capture each user's name, email address and Facebook/Twitter handles.

James King invented StoreFollower as a solution for his social agency's local retail clients. Their biggest problem with social media was the lack of engagement from in store customers. StoreFollower helps kick-start social engagement, amplifies word of mouth via social media and most importantly, it gives local businesses a fun way to get their customers excited about engaging with them on social media. Co-founder Mostafa El Sherif, who oversees development, says, "In the coming months, StoreFollower will be available in the Google Play Store and offer more social networks for customers to engage on. We are working on adding Instagram and Google Plus in one of the next few updates."

Businesses interested in StoreFollower can learn more at

StoreFollower requires iOS 6.1 or later and is available in the iPad App Store:

If you would like a demo or more information about StoreFollower, or to schedule an interview with founder James King, please call 201-725-7374 or email James at james(at)storefollower(dot)com.

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