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Shoot From The Hip! Shining Technology Ships Mobile Tapeless HD Recorder, CitiDISK For HD

Much-Anticipated Peripheral Extends Award-Winning Family; Compelling Alternative to Panasonic P2 Cards. (August 29, 2006)

DMN Newswire--2006-8-29--Wedding and event videographers and editing professionals with new HD cameras and NLE (non-linear editing) software just got some added help to save production time by eliminating the tedious, time-consuming video capture process CitiDISKš for HD.

CitiDISK for HD is a high-capacity video storage peripheral small enough to fit in the palm of the hand.  Its maker, Shining Technology, a leading provider of high-performance data storage solutions for the professional and prosumer digital video, video editing and broadcast markets, today announced immediate availability.

CitiDISK for HD is Shinings latest addition to its award-winning line of DV / HDV storage peripherals.  This new offering marks the companys support for Panasonics HD format (DVCPROš HD). 

?When videographers learn about CitiDISK for HDs powerful combination, namely its small and light form factor and significant cost savings compared to P2 cards, theyll realize how approachable it is to adopt the HD format.  Its an exciting time for our industry, said Chris Wang, marketing manager at Shining Technology.  

CitiDISK Big Things, Small Package

            Weighing a mere 10 oz., the FireWire-enabled CitiDISK for HD offers the speed, storage capacity, portability and simplicity of recording directly from camcorders into most NLE (non-linear editing) software packages with instant playback capability, thus eliminating the intermediate step of re-capturing video footage.

            But AG-HVX200 users perhaps will benefit most from CitiDISK for HDs extra storage capacity, providing up to an additional 120GB (equivalent to approximately two hours of recording time) for their HD-hungry footage.  With Panasonics 4GB and 8GB P2 High Performance Cards (Model #s AJ-P2C004HG and AJ-P2C008HG) priced at $ 550.00 and $ 1,200.00 each, respectively (source:, as of August 15, 2006), CitiDISK for HD is an attractive, compelling peripheral.


            In addition, competitive external video storage drives are significantly heavier, have a larger footprint and offer less storage capacity while costing nearly double that of CitiDISK for HD.


Powerful, Safe Portability
To give users maximum power sources without disrupting their workflow, CitiDISK for HD embeds a rechargeable Lithium Polymer battery that automatically kicks in when external battery power runs low.  This seamless battery power changeover ensures non-stop shooting capability with no need to shut down the unit.  In addition, since Lithium Polymer batteries are particularly stable and less sensitive to temperature, theyre not as prone to the overheating sometimes associated with Lithium Ion batteries.  


CitiDISK Industry Praise
            Since its product family inception several years ago, Shining has won major industry awards with each generation of CitiDISK.  These include accolades from venerable trade media, such as a Broadcast Engineering NAB2005 ?Pick Hit Award and a TV Technology NAB2004 ?Mario Award.   

Pricing & Availability

CitiDISK for HD is currently available in 100GB (model # CitiDISK FW1256HD-100) and 120GB (model # CitiDISK FW1256HD-120) configurations (both with identical footprint).  Pricing is $1049.00 and $1195.00, respectively (MSRP).  The complete CitiDISK line of products and accessories are available through Shining Technologys international distribution network, accessible at 

About Shining Technology 

Founded in 1992, Shining Technology, Inc. ( is a Cypress, Calif.-based provider of cost-effective, high-performance and highly reliable computer peripherals.  The company is moving to become a dominant player, with a primary focus on the data storage marketplace and has consistently been one of the leading suppliers of add-on storage products to the broadcast, video editing, portable and desktop computing markets.   

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CitiDISK is a trademark of Shining Technology, Inc.  DVCPRO HD is a registered trademark of Matsushita Electric Industrial Co., Ltd.  All other products and/or technologies are the property of their respective owners.

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Related Keywords:HD, HDV, tapeless acquisition, Panasonic, Panasonic AG-HVX-200, post production, video editing, videography, broadcasting, HD broadcasting, HD peripherals, camcorders, camcorder accessories

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