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Sector Update Technology-Windows 8 breaks the price mold
Microsoft is gearing up to release Windows 8, their newest and lightest operating system, later this fall. In a response to Apple releasing updates for their last two updates for 29 Dollars, Microsoft is running a promotion, offering online upgrades for all versions of Windows XP and on, for 40 dollars. In stores, and upgrade dvd will be available for purchase at a price of around $75 dollars, still cheaper than previous editions that started at $120. The promotion is set to run through January 18th, 2013.This is a huge move for Microsoft as the majority of PC's still run XP or earlier OS's. Windows 8 is rumored to be extraordinarily light on system requirements, which typically has been the downfall of Microsofts programs. They simply require too many resources to run efficiently on older computers. Coupled with a traditionally high price point, it never made sense to upgrade an operating system. Hopefully, this will change consumers' minds. On the opposite side of the computer coin, Apple is offering an $20 upgrade price of their new OS, Mountain Lion, a purchase to be made without even thinking twice. Over 3/4 of all Macs run on their latest systems, Snow Leopard and Lion, and they are expecting this number to increase.Will these new prices help Microsoft stay in on a competitive plane as Apple? Undecided. But as new PC tablets and PC based smart phones are released, the demand for Windows 8 mobile applications will become apparent. It's good that they are starting to streamline their work-space, but it might not be enough to catch up to Apple, who's been know for their user-friendly programs that bridge all Apple devices.
|Sector Update Technology-Windows 8 breaks the price mold|
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