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SEOmoz Named Washington Technology Industry Association's Commercial Product of the Year

Leading Provider of Search Engine and Social Optimization Software Recognized by 2012 WTIA Industry Achievement Award (March 20, 2012)

SEATTLE, WA -- (Marketwire) -- 03/20/12 -- SEOmoz, the industry's most popular provider of search engine and social optimization software, announced today that SEOmoz PRO was named the Commercial Product of the Year, as part of the Washington Technology Industry Association's 17th annual Industry Achievement Awards (IAA). The awards honor those companies, products and individuals in Washington State who exemplify the best in innovation and excellence in their respective categories.

"Once again, there was a tremendous depth and breadth of technology innovation represented among the IAA applicants," said Susan Sigl, President and CEO of Washington Technology Industry Association. "Our great state continues to be a place where passionate technologists can leverage the talent and resources here to achieve great success. A warm congratulations goes out to this year's IAA winners."

SEOmoz PRO is a simple to use, subscription-based solution for improving search engine optimization. It provides powerful recommendations that clients can immediately implement to improve search and social media traffic. The Open Site Explorer tool quickly identifies the most powerful links on a given site, while SEOmoz's Keyword Difficulty tool provides valuable information on the effectiveness of a site's keywords. In addition, the proprietary browser toolbar gives the user effortless access to SEO information as they surf the web, without the hassle of leaving the page. Every month, SEOmoz's Linkscape crawls the entire web, monitoring all keywords and URLs that are most important to search engines. All of this is included in SEOmoz PRO.

"SEOmoz has always been dedicated to providing innovative technology," said Rand Fishkin, CEO and Co-Founder of SEOmoz. "Our goal is to help our clients increase their organic search and social traffic while educating them on the benefits of inbound marketing. It's great to be recognized for our success in the space and we look forward to continued expansion over the next year."

The Washington Technology Industry Association, founded in 1984, is one of the largest statewide associations of technology companies in North America. With more than 800 members representing more than 100,000 employees in Washington State, the association is a catalyst for sharing expertise, fostering collaboration, delivering key business services and advancing the value and global impact of technology companies doing business in Washington.

About SEOmoz
SEOmoz is the industry's most popular provider of search engine and social optimization software, easy-to-use tools and tutorials enabling businesses of all sizes to grow their traffic in the areas where people search most. The company is powered by a passionate group of Mozzers who aspire to provide pioneering technology that empowers users to leverage the reach of the Internet -- increasing visibility through organic search and social media presence. With a mission focused on education as well as technical innovation, SEOmoz hosts a powerful community of contributors and marketers united in bringing beneficial, user-oriented content to the top of the page. For more information, please visit

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