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Riverbed Appoints David Greene as Chief Marketing OfficerIndustry Veteran Joins to Drive Revenue Growth Through Worldwide Marketing Programs and Execute on the Performance Platform Promise (April 24, 2012)
SAN FRANCISCO, CA -- (Marketwire) -- 04/24/12 -- Riverbed Technology (NASDAQ: RVBD), the performance company, today announced that David Greene joined the company as chief marketing officer (CMO) to lead the global marketing organization. Greene brings more than 20 years of executive and hands-on experience in all facets of technology marketing. In his capacity as CMO, Greene will drive the go-to-market strategy for the growing Riverbed® product portfolio and support Riverbed's goal to drive revenue growth with an enhanced focus on customer engagement, strategic alliances and brand development.
"As Riverbed delivers on its performance platform promise, we'll look to David to ensure that we are communicating the value of our solutions to global organizations that encounter performance challenges across their IT infrastructures. He brings in-depth marketing experience in enterprise technology, specifically cloud, in both small and large companies, which we know will suit us well in our endeavor," says Eric Wolford, executive vice president and GM, Products at Riverbed. "Our investment in this new position reflects the company's commitment to increase customer engagement and enhance alliances as critical engines of growth, brand awareness and customer satisfaction."
Organizations worldwide depend on Riverbed to understand, optimize and consolidate their IT infrastructure through solutions that overcome performance issues caused by distance, distributed computing, and ever increasing volumes of data. The Riverbed performance platform provides a broad portfolio of performance solutions, including WAN optimization, edge virtual server infrastructure (edge-VSI), application-aware network performance management (NPM), application delivery, web content optimization (WCO), and cloud data protection for backup and disaster recovery.
"Riverbed has grown to become an IT solutions company with a broad portfolio of products that meet the needs of global organizations. As Riverbed expands into new markets and offers solutions for new buyers our go-to-market strategy needs to expand well," said Greene. "It is my goal to help drive Riverbed's multi-product performance solutions and messages out to the marketplace, at the same time elevating Riverbed's visibility as an IT industry leader."
Prior to joining Riverbed, Greene served as vice president of worldwide marketing for BMC Software's $2B portfolio of IT management software businesses. Prior to BMC, he held a number of executive marketing positions at Active Reasoning, a pioneer in data center automation, Exodus Communications, HiFive.net, and Hewlett-Packard Co. (HPQ). Greene holds bachelor's degrees in architecture and computer science from the University of California, Berkeley.
"I have been particularly impressed by the loyalty and enthusiasm of Riverbed's customers. It is exciting to join a company that is delivering innovative solutions that customers really care about, with a track record of growth and customer success to prove it. I am looking forward to introducing new customers to what Riverbed has to offer," added Greene.
Forward Looking Statements
This press release contains forward-looking statements, including statements relating to the expected demand for Riverbed's products and services, and statements relating to Riverbed's ability to grow market share and revenue and meet the needs of distributed organizations. These forward-looking statements involve risks and uncertainties, as well as assumptions that, if they do not fully materialize or prove incorrect, could cause our results to differ materially from those expressed or implied by such forward-looking statements. The risks and uncertainties that could cause our results to differ materially from those expressed or implied by such forward-looking statements include our ability to react to trends and challenges in our business and the markets in which we operate; our ability to anticipate market needs or develop new or enhanced products to meet those needs; the adoption rate of our products; our ability to establish and maintain successful relationships with our distribution partners; our ability to compete in our industry; fluctuations in demand, sales cycles and prices for our products and services; shortages or price fluctuations in our supply chain; our ability to protect our intellectual property rights; general political, economic and market conditions and events; and other risks and uncertainties described more fully in our documents filed with or furnished to the Securities and Exchange Commission. More information about these and other risks that may impact Riverbed's business are set forth in our Form 10-K filed with the SEC on February 10, 2012. All forward-looking statements in this press release are based on information available to us as of the date hereof, and we assume no obligation to update these forward-looking statements. Any future product, feature or related specification that may be referenced in this release are for information purposes only and are not commitments to deliver any technology or enhancement. Riverbed reserves the right to modify future product plans at any time.
Riverbed delivers performance for the globally connected enterprise. With Riverbed, enterprises can successfully and intelligently implement strategic initiatives such as virtualization, consolidation, cloud computing, and disaster recovery without fear of compromising performance. By giving enterprises the platform they need to understand, optimize and consolidate their IT, Riverbed helps enterprises to build a fast, fluid and dynamic IT architecture that aligns with the business needs of the organization. Additional information about Riverbed (NASDAQ: RVBD) is available at www.riverbed.com.
Riverbed and any Riverbed product or service name or logo used herein are trademarks of Riverbed Technology, Inc. All other trademarks used herein belong to their respective owners.
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