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Qumu Delivers New Multicast Plug-In for Microsoft Silverlight(R)

Enables Live Video Broadcast With Single Video Stream on Enterprise Networks, Reducing Network Traffic; Polycom Among Early Adopters (May 11, 2009)

NEW YORK, NY -- (Marketwire) -- 05/11/09 -- Providing higher quality experiences and lower cost video delivery, Qumu, Inc., a proven innovator in rich media streaming video solutions for the enterprise, today announced a new capability for live video broadcast using multicast networking technologies for the Microsoft Silverlight platform.

The new Multicast Plug-in for Silverlight, developed by Qumu in cooperation with Microsoft Corp., allows enterprises for the first time to deliver live video broadcasts via multicast across the network to thousands of Silverlight-based players simultaneously. Multicast delivery reduces the network traffic normally required to stream live video to desktops. With this new Silverlight extension companies can now manage and administer one streaming infrastructure that delivers live, re-broadcast and video-on-demand content using the same streaming infrastructure based on Microsoft Windows Media Services. The new Multicast plug-in for Silverlight is available at no cost as open source via Codeplex, Microsoft's open source project hosting web site (

Organizational Demand for Live Broadcasts

Live video broadcast is an important technology at many organizations because it enables company executives, managers and thought leaders to reach large audiences that command attention and deliver important and relevant information at very low cost. Live Intranet video broadcast can take advantage of the use of multicast technology to minimize impact of thousands of simultaneous video streams on corporate networks.

Qumu's products are designed for corporate communication professionals and executive leaders who want to harness the power and cost-savings of enterprise video to communicate with both internal and external audiences and cost effectively meet the increased need for video creation and distribution -- especially in today's economy. Qumu developed the new Multicast application for Silverlight in response to enterprise customers and long term users of Windows Media Services who desire to move to the new Silverlight player for ease of use and sophistication and flexibility of controls.

"The Polycom Video Media Center 1000 video content management solution is leveraging Silverlight technology, which delivers superior video experience for recorded and live video collaboration sessions streamed from the Polycom Recording and Streaming Server 2000. We're pleased to see this new plug-in enhance the ability to reach larger audiences," said Joseph A. Sigrist, Senior VP and General Manager, Video Solutions Division at Polycom.

"It's exciting to see a Silverlight partner like Qumu innovate on the Silverlight platform to extend its capabilities," said Steve Sklepowich, group product manager of Silverlight at Microsoft. "We designed Silverlight from the ground up to be extensible by third parties, and this is great evidence of how companies like Qumu can add value and enable new content scenarios for enterprise video scenarios."

The New Multicast Plug-In For Silverlight Provides:

-- Multicast Support of live video broadcasts using Silverlight -- Downloaded by developers from Codeplex for use & integration within their products to build rich media players based on Microsoft Silverlight -- Multibrowser support - Safari, Firefox, Microsoft Internet Explorer on Mac and Microsoft Windows platforms. -- Transparent operation to the end user - only initiated when a multicast stream file is sent to the Silverlight player -- Failover for both server and client side play list supported -- Low footprint

"This is a clear step forward for enterprise video experience and delivery. Enterprise and organizational users demand customizability and performance in their video applications, while IT departments want Multicast streaming capability. Together with Microsoft Silverlight, Qumu delivers both," said Ray Hood, CEO of Qumu, Inc. "The new Qumu Multicast Plug-In for Silverlight enables online viewers to participate and create more meaningful experiences and to participate more directly in organizational change, growth and communication while at the same time reducing the network overhead from video."

Pricing and Availability

The new Silverlight browser plug-in is available at no cost via the Codeplex Open Source Community website and is consistent with the terms of the Microsoft Public License. The cross-browser plug-in works with all Silverlight-compatible versions of Internet Explorer, Safari and Firefox for Mac and Windows, providing the ability to receive a multicast broadcast from a Windows Media server. Both source and binary code is available on Codeplex, along with code samples to connect the plug-in to the Silverlight runtime, technical documentation and sample players. Qumu will be demonstrating the new Multicast Plug-in for Silverlight with Microsoft at the Streaming Media East Conference and Exhibition in New York, May 12-13. Qumu will also showcase its latest developments with Silverlight, including the new employee generated content interface and new Qumu Capture Studio 2 which includes Microsoft Expression Encoder and Silverlight player. For more information on Streaming Media East, visit

About Qumu, Inc.

Qumu is the leading provider of video solutions to corporations, not-for-profit organizations, and government entities. Qumu's products allow organizations to easily create, manage, publish and distribute live and on-demand video content while integrating the video with other media. Qumu's solutions are engineered to allow companies to get started at minimal expense while leveraging existing IT standards and infrastructure. Our deployment options are flexible featuring SaaS, enterprise software, and appliance delivery. Find out why so many Fortune 500 companies partner with Qumu for their enterprise video needs. Contact Qumu at 1-866-654-8333 or via

Qumu, Qumu 5.0 and the Qumu logo are registered trademarks of Qumu. All other brands and trademarks referenced herein are acknowledged to be trademarks or registered trademarks of their respective holders. Statements herein are based on normal operating conditions and are not intended to create any implied warranty of merchantability for fitness for a particular purpose. Qumu reserves the right to modify at any time with out notice these statements, our services, products, and their warranty and performance specifications.

James Strohecker
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