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"Quepasa Media" Establishes Single Network for myYearbook.com and Quepasa.com on Quantcast(February 13, 2012)
NEW HOPE, PA -- (Marketwire) -- 02/13/12 -- Quepasa Corporation (NYSE Amex: QPSA), the public market leader for social discovery and owner of North-American platform myYearbook.com and Latin-American platform Quepasa.com, today announced the availability of a combined Quantcast report, titled "Quepasa Media," providing investors and media advertisers greater visibility into the company's total traffic and reach on the web.
"Quepasa Media established a further integration of the brands of Quepasa Corp. under a single platform, and enables investors and advertisers to better understand the entire value of the newly merged companies and our web audiences in one central location," notes John Abbott, CEO of Quepasa. "According to Quantcast, the combined traffic trajectory in the fourth quarter showed 47 percent growth over the prior year in global page views, or from 1.9 billion to 2.8 billion, respectively, on our two flagship properties, which we believe is just the beginning of an exciting growth period focused on social engagement, monetization and mobile."
Beginning today, advertisers will be able to find aggregate metrics, including traffic and audience numbers, for myYearbook.com and Quepasa.com under the banner of Quepasa Media. Quantcast suggests Quepasa.com data will take up to two weeks to fully populate within the new network. Quantcast measures and organizes the world's web audiences so advertisers can connect with the people who matter most to them.
In addition to continued growth online, myYearbook has seen explosive usage on its mobile applications, including upwards of 350 percent growth in mobile traffic in the past year. The company recently released one of the first "Meet New People" applications for the iPad and now provides its core social discovery experience to users of nearly any device.
About Quepasa Corporation
Quepasa Corporation (NYSE Amex: QPSA) is the public market leader for social discovery and owner of Latin-American platform Quepasa and North-American platform myYearbook. The company makes meeting new people fun through social games and apps, monetized through both advertising and virtual currency. In addition to Quepasa and myYearbook, the Company operates Quepasa Games, a cross-platform social game development studio. Quepasa has strong reach throughout the world, with a concentration across North and South America. Quepasa is headquartered in New Hope, Pennsylvania. For more information about the Company, go to www.quepasacorp.com, or join for free at www.Quepasa.com, myYearbook.com, or via the myYearbook app on iPhone, iPad, and Android.
EVP Communications & Public Relations
Quepasa Corporation - myYearbook
(215) 862-1162 x230
Atomic PR for myYearbook
E. Brian Harvey
VP Capital Markets and Investor Relations
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