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Prominent Professional Photography Studio Installs Small Tree Communications Ethernet-Based Shared Storage Solution

Technology Helps Jim Jordan Photography Achieve Seamless Workflow (January 12, 2009)

DMN Newswire--2009-1-12--Having photographed many A-list celebrities, including Leonardo DiCaprio, Drew Barrymore and Charlize Theron, and with photographs frequently featured on the covers of leading magazines like Vogue, Marie Claire and Elle, Jim Jordan is one of the entertainment industrys most well-respected photographers. Meeting client deadlines is critical for Jordan, so he recently turned to Small Tree Communications, designer of simple-to-install, inexpensive networking and shared storage products for creative professionals using Mac OS X, to improve post-production workflow at his studio in Los Angeles.

Jim Jordan Photography Studio is a multi-floor facility housing eight workstations running Final Cut Pro, Adobe Photoshop CS3, Adobe Bridge, Microsoft Expression and File Maker Pro. Prior to reaching out to Small Tree Communications, the studio briefly considered switching to fibre channel to improve file management among its editing team, but realized that would limit future expansion. With Ethernet being installed throughout the facility, Jordan began searching for a cost-effective Ethernet-based alternative that would provide the speed and bandwidth his team needed to transfer large files and meet pressing deadlines.

To facilitate their workflow, Jim Jordan Photography installed Small Trees Edge-corE ES4524D, a 24-port Gigabit Ethernet switch, along with its PEG4, a 4-port Ethernet card. According to Jordan, this solution easily handles the bandwidth requirements of multiple workstations running concurrently throughout the facility.  

"Since installing the Small Tree equipment we have substantially improved our workflow, which has increased our productivity and project efficiency," said Jordan.  "We are now able to access heavy amounts of data simultaneously on multiple systems. This makes things significantly easier for our editors and ultimately allows us to keep our clients happier by limiting man hours on each project."
Small Tree Communications is the Mac Networking Expert, making networking childs play. Small Tree provides a complete portfolio of Ethernet-based networking and storage solutions for Apple Mac OS X customers.  Small Trees team of networking developers has extensive experience in high performance computing, and knows how to achieve the demanding application requirements of Mac customers.  Small Tree also provides contracted programming services for the Department of Defense.  For more information about the company and its products, please call 1-866-STC4MAC (1-866-782-4622), or visit


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Related Keywords:Adobe Photoshop, Adobe Bridge, Final Cut Pro, storage, Small Tree

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