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Press Conference, Online Global Chat Allows Fans Worldwide to Talk With Basketball Great Steve Nash in More Than 50 Languages

Event Part of Superstar's "Showdown in Chinatown Presented by Ortsbo.com" Soccer Match in New York City (June 22, 2011)

NEW YORK, NEW YORK and LOS ANGELES, CALIFORNIA and SAN MATEO, CALIFORNIA and TORONTO, CANADA -- (Marketwire) -- 06/22/11 -- Intertainment Media Inc. ("Intertainment" or the "Company") (TSX VENTURE: INT)(OTCQX: ITMTF)(FRANKFURT: I4T) announces that Ortsbo (www.ortsbo.com), a subsidiary of Intertainment Media Inc., will host NBA star and two-time MVP Steve Nash and fellow NBA and International Soccer athletes today for a live, online global chat event in the Hudson Room at Trump Soho Hotel in New York, N.Y.

For the first time in history, fans from all over the world who pre-registered at Ortsbo.com will have the opportunity to interact with Steve Nash and other professional athletes scheduled to participate, including Marcin Gortat, Brandon Jennings and Claudio Reyna. Ortsbo, the presenting sponsor for the day's events, will enable Nash and other Showdown athletes to interact seamlessly with fans in more than 50 languages through their social media platforms. Four time Emmy winner and legendary NBC sports anchor Len Berman will serve as host and moderate the worldwide chat.

The chat precedes the "Showdown in Chinatown Presented by Ortsbo.com" charity soccer match, which features an all-star roster, and raises funds for The Steve Nash Foundation and its work with underserved children. This year's Showdown - the fourth - will benefit early education work with Educare.

"Fans all over the world who have followed the NBA and Steve Nash's amazing career will be able to talk to him in a way that few can," says David Lucatch, president of Ortsbo. "Ortsbo not only breaks down barriers, but translates text automatically, eliminating the typically tedious and inefficient translation process of other services."


The free, real-time experiential translation platform integrates with 13 of the most popular social media platforms, including Windows Live Messenger, Facebook, Google Talk, Yahoo! Messenger, iChat and AIM to allow users to instantly send and receive messages in their native language.

The Showdown and surrounding events "mesh three of my big passions - basketball, soccer and kids - and a presenting sponsor with an incredible, global play," said Nash. "Through my Foundation, we're able to assist children internationally; so having these players come in from all around the world to assist our efforts feels very synergistic."

The Showdown begins at 6 p.m. at Sara D. Roosevelt Park, Chrystie and Stanton streets in New York City, and features NBA and international soccer stars. Participants scheduled to participate in the match include Demba Ba (Newcastle United), Leandro Barbosa (Phoenix Suns), Jared Dudley (Phoenix Suns), Marcin Gortat (Phoenix Suns), Grant Hill (Phoenix Suns), Brandon Jennings (Milwaukee Bucks), Tony Parker (San Antonio Spurs), Claudio Reyna (Retired-US Soccer), and Simone Sandri (NBA TV Analyst).

Tickets and VIP packages for the Showdown, and a Showdown After Hours evening and auction event, are available at stevenash.org/showdown. General admission to the Showdown is free and open to the public.

Ortsbo In The News:

For an overview of Ortsbo news articles, please visit www.ortsbo.com or the Intertainment Media blog www.intertainmentmedia.com/blog

To become a Facebook Fan of Ortsbo, sign up at www.facebook.com/ortsbo

Follow Ortsbo on Twitter

About Ortsbo Inc. www.ortsbo.com

Ortsbo (www.ortsbo.com) is an experiential services platform that enables real-time language and conversational translation in over 50 languages and seamlessly integrates with today's most popular social media platforms.

Ortsbo Inc. is a division of Intertainment Media Inc., a Rich Media Applications leader, focused on delivering leading edge technology and marketing solutions enabling clients to power enhanced branding, loyalty initiatives and consumer engagement. Selected as a Microsoft Global Agency Initiative partner, Intertainment has joined an elite group of interactive agencies worldwide that Microsoft recommends to its Partners and Customers.

Ortsbo's flagship product for social media (www.ortsbo.com) supports global communications with instant translation capability, real time multi-lingual social media chat connects to PC and Mac computers, mobile browsers as well as all major search engine chat platforms including Microsoft, Google and Yahoo! along with Facebook, iChat, AIM, ICQ, Gadu-Gadu, Ovi, Lotus Sametime, LiveJournal and Tencent QQ and QQ International, China's largest chat platforms and Twitter.

Ortsbo allows users to communicate with family, friends and colleagues around the world, providing users with the ability to break down language and cultural barriers through its easy to use, language centric interface. User demographics have continued to favor the BRIC countries with China remaining the number 1 usage country for Ortsbo followed by Brazil, the US, South Korea, Canada, Taiwan, Germany, Argentina, Russia and India. Ortsbo's Top 10 user countries have a combined population of over 3.4 Billion people.

International rock legend, accomplished global entrepreneur and one of the world's most recognized personalities, Gene Simmons has endorsed Ortsbo.com, having signed on as a business partner and to serve as Ortsbo's official spokesperson.

The personification of today's globally connected, multi-cultural citizen, Simmons is fluent in five languages, including English, Hebrew, Hungarian, and German, as well as some Japanese and he's working to add Mandarin to his repertoire. Simmons will lend his legendary personality to help spread the word about Ortsbo's unique, translator experience platform that integrates seamlessly with the most popular social media platforms to enable users from around the world to instantly send and receive messages in their native language.

Ortsbo has also engaged two-time NBA MVP Steve Nash to become an official spokesperson and Athlete Ambassador allowing Ortsbo to open up its services to the global sports arena where the challenge of fans and athletes speaking different languages can pose a significant obstacle in achieving global connectivity and consciousness.

Intertainment Media owns and operates a number of key properties including Ad Taffy, itiBiti, Ortsbo and Magnum. For more information on the Company and its properties, please visit www.intertainmentmedia.com

Headquartered in the Toronto, Canada region, with offices in New York, Los Angeles and San Mateo, CA, Intertainment Media Inc. is publicly listed on the Toronto Venture Exchange under the symbol "INT" (TSX VENTURE: INT) and trades in the US on the OTCQX Exchange under the symbol "ITMTF". Intertainment is also traded in Europe, on the XETRA Exchange under the symbol "I4T".

About the Steve Nash Foundation

The Steve Nash Foundation is a 501(c)(3) and registered Canadian charity dedicated to assisting underserved children in their health, personal development, education and enjoyment of life. The Foundation works to increase access to critical needs resources at home and abroad to ensure that every child has a chance to grow. The Showdown benefits Educare Arizona, the Steve Nash Foundation's platform to provide highest-quality early learning opportunities to low-income children and families. Learn more at www.stevenash.org

About Len Berman

Len Berman is an Emmy-Award winning sportscaster and New York Times Best Selling Author who has covered just about every major sports event including multiple Super Bowls, World Series, and Olympics during his 40-year career in broadcasting.

He is the creator of "Spanning the World," a monthly collection of sports bloopers, which was a 20-year staple on NBC's Today Show. He is also the creator of "Sports Fantasy," which aired on NBC and pitted regular viewers against famous sports stars.

He is the recipient of eight Emmy Awards and 6-time winner of New York Sportscaster of the Year. He has published four books. His kid's book, The Greatest Moments in Sports (Sourcebooks), is his first entry onto the New York Times Best Seller List. His other books: Spanning The World (HarperCollins), And Nobody Got Hurt! (Little, Brown), And Nobody Got Hurt 2! (Little, Brown).

His daily Top 5 email is featured on The Huffington Post and is received by thousands around the country. www.ThatsSports.com.

He is a regular contributor to the John Gambling show on WOR radio.

A native New Yorker, he graduated from Syracuse University. He resides on Long Island with his wife Jill. They have three children.

This news release may contain certain forward-looking information. All statements included herein, other than statements of historical fact, is forward-looking information and such information involves various risks and uncertainties. There can be no assurance that such information will prove to be accurate, and actual results and future events could differ materially from those anticipated in such information. A description of assumptions used to develop such forward looking information and a description of risk factors that may cause actual results to differ materially from forward-looking information can be found in the company's disclosure documents on the SEDAR website at www.sedar.com. The company does not undertake to update any forward-looking information except in accordance with applicable securities laws.

This release may contain forward looking statements within the meaning of the "safe harbor" provisions of US laws. These statements are based on management's current expectations and beliefs and are subject to a number of risks and uncertainties that could cause actual results to differ materially from those described in the forward looking statements. Intertainment Media Inc. does not assume any obligation to update any forward looking information contained in this news release.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Contacts:
For Ortsbo / Intertainment Media Inc.:
David Lucatch
CEO
800-395-9943 / 905-763-3510
info@intertainmentmedia.com
www.ortsbo.com / www.intertainmentmedia.com

PRESS CONTACT:
SS / PR
Mary Campe
(847) 415-9325
mcampe@sspr.com


Copyright @ Marketwire

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